Talents who preside over population art

Program host is a profession that people attach great importance to in today's society, and it is also a job that many young friends envy and yearn for. Many TV programs are often well-known because of the popularity of the host. Therefore, the important role and position of the program host is highlighted. At present, all kinds of TV programs are dazzling. How can we make our program stand out? The quality of the program host is the key, and for the program host, the ability to express language is the most important. Here we will explain the charm of language and the language characteristics of the host.

Judging from the overall image of the host, eloquence is the expression of a person's comprehensive ability in many aspects. In other words, the quality of the host is mainly expressed through eloquence. The eloquence of the host is not only the carrier of the program content, but also reflects the cultural background of the host and affects the charm of the host. Through the eloquence in the program, the host shows his deep-seated connotations such as ideology and morality, personality cultivation, knowledge base, cultural taste, aesthetic taste and personality traits from all angles. The content, form and color of the host's spoken language are very important to the overall image of a host, and the host's image directly affects the listening rate and ratings of the program. Therefore, the host group is regarded as the key factor to improve the program quality and optimize the communication effect.

In order to improve the quality of the program, program hosts are encouraged to participate more in the topics, planning, interviewing and editing of the program, and they are playing an increasingly important role in the program. As a show host? Lead writer? The soul, of course, needs agile thinking, rich knowledge and good quality, but all this needs high-quality oral ability to reflect and externalize first; The host needs a good image, but the main way to establish and improve a good audio-visual image is eloquence. Therefore, it is very important for every program host to learn eloquence and cultivate eloquence, especially oral expression ability.

In short, the eloquence of the host determines the vitality of the host and the program. Vitality does not come from imitation, but from constant innovation based on the true feelings of the audience.

The host often needs to improvise, so think well. Improvisation is bound to produce intermittent thinking, which cannot have a consistent and stable rhythm like reading a manuscript, but it is a symbol of direct thinking. Such language is vivid and full of lively feelings.

The language of the host pursues kindness, naturalness and colloquialism. In hosting a program, the host appears in the program in the first person tone, forming a very harmonious communication situation with the audience, as if talking to friends. He is calm, eloquent, kind, natural and popular. This is different from the announcer's clear, standard and solemn language style. The host's language state is relaxed spoken English, while the announcer is relatively rigorous and full of books. The former is light and popular, while the latter is neat and concise. What needs to be emphasized here is oral expression, which is a series of combinations of human thinking through the tool of language, and also a complex psychological and physiological process in a specific context. When hosting a program, the host should pay attention to all aspects, not only the coordination of content, the realization of theme expression, but also the timely adjustment and control of on-site feedback information. In this case, we should not have too strong psychology of success or failure, which will add too much psychological pressure to ourselves and lead to deliberate self-expression in the live speech, not only mental disorder, but also poor memory. Spoken language pursues the popularization of language, which is kind but not kitsch, natural and not casual. The spoken language of the host language is the reproduction of people's daily spoken language after screening, processing and refining. As Gorky said when talking about literary language creation: "Although it borrowed the spoken language of the working people, it was very different from its source, because when it was used to describe, it abandoned all accidental, temporary, changeable and incorrect pronunciations, due to various reasons and basic spirit in spoken language? Something that is incompatible with the language structure of the whole nation. The host's choice and use of folk spoken language is a purification process, that is, to abandon non-standard and impure language phenomena and strive to make it more accurate, smooth and healthy, so as to achieve good communication effect.

The language style of the program host is the result of its interaction with the environment, and both innate conditions and acquired training are indispensable. Style is the product of people's use of language, and it is a comprehensive expression of style and atmosphere under the guidance of subjective and objective factors. The so-called "subjective and objective factors guide" refers to the factors that restrict and influence the formation of style. There are various guiding factors to form the host's language style, which have clear stipulation and stability. Judging from the subjective category of the dominant factors, the differences in the host's language style are due to the differences in life experience, way of thinking, values, cultural accomplishment, aesthetic taste and personality characteristics, and the host's language style is inevitably restricted by it.

The comprehensive result of subjective and objective factors forms the personalization of language. On the basis of innate conditions and acquired learning choices, almost everyone has his own language personality, which is relatively stable and has obvious characteristics. These characteristics are generally manifested in the language shell such as pronunciation and expression habits, as well as the language connotation such as thinking logic and speech literacy in speech.

The language characteristics of the program host in the program are directly related to his language personality in life, but he can't simply draw an equal sign. The language personality in life is only an important basis for the formation of the host's language personality. Only by following the objective laws in active host time activities can we develop language creativity, enrich the language personality of the original language and form the host language personality with distinctive language professional characteristics and personal characteristics.

Outstanding personality is an important feature that distinguishes the host program form from the announcer program form. This is reflected in the language expression of the host. Different hosts have different columns, different accomplishments, different experiences, different sound quality, different language habits and different language styles. Some are warm and hearty, some are humorous and wise, some are quick-paced and quick-thinking, and some are whispering? Just a few examples. The personality pursuit of the host program provides a guarantee for the formation and development of the host's language personality. This is a huge contrast with the traditional broadcast mode. Belinsky said: "Style is the mark of one's own personality and spiritual uniqueness left by the close combination of thought and form." The unique personalized language of the host is an important factor that constitutes a beautiful landscape of the host program. Especially the radio program hosts, how many listeners have been attracted by the excellent hosts' magnetic language! For the host, losing personality means losing charm, and the personalization of language is very important in the personality composition of the host.

For a program host, pleasing appearance, vivid performance, generous tolerance, quick adaptability, profound knowledge and profound theoretical analysis ability are certainly the components of his charm, but language charm occupies a more important position: it not only shows the charm of the program host, but also shows the most important form in which other abilities can be exerted.

First of all, language is the main means to perform the duties and functions of the host. No matter what kind of program host, he needs to complete the series, theme interpretation, picture comment, discussion guidance and atmosphere rendering of the program through his language. Therefore, in this sense, without language, there is no real master. Secondly, language charm is also the premise and important performance of other charms of program hosts. Language is the best window to gain insight into the human mind, and the deep connotation of the host mainly affects the quality and taste of the program through speech activities. Language charm is not the only charm of a successful program host, but without it, knowledge, ability, personality and image temperament will lose their luster and even be unknown. Thirdly, language charm is not only the key to the success of the host, but also its proper performance can make up for the host's shortcomings in other aspects. Zhao Zhongxiang, who has entered middle age, and Ye Huixian, who is plain in appearance, are both selected as the top ten TV presenters in China by absolute advantage. Behind their success? Language charm? Play an important role? Learn from each other? The role of.

The basic feature of the host's language expression is his distinctive personality. The personality of the host's language is the core of his overall personality image. The host of the program should be a very specific image with a strong personality. Their sex exists in everyone's personality.

It is not difficult to find that among many hosts, those who are welcomed by the audience are very distinctive in personality. On the contrary, it is difficult for a host with a weak personality to leave any impression on others.

What is the role of the host in the program? Me? He observed objective things according to his own life practice, artistic accomplishment and psychological structure, organically combined the characteristics of things with his own inner feelings, and formed a unique personality language. Each host's temperament, accomplishment, diction and tone are different, and the audience can easily tell who he is according to his personal language. In addition, different hosts have different feelings about things, so there are also differences in structural arrangement, language color and language style, which leads to different language expressions, which also brings the unique language personality style of the hosts. For example, Bai He, the host of The Son of the East, has different language styles and characteristics. White words are humorous, speculative and infectious. However, Hu Jian's ci shows the personality characteristics of wit, cheerfulness and generosity. The host should proceed from his own reality, foster strengths and avoid weaknesses, and creatively exert the language charm with personal characteristics. In addition, according to the different types of programs, the language style and personality characteristics of the hosts should also be different. Generally speaking, special programs need calm thinking language style, objective, comprehensive and profound ideological content, and show a sense of mission and scholar style through rigorous, clear and logical language; Variety shows need warm and poetic language style; Entertainment, interesting and ornamental programs need humorous, lively and romantic language to reflect a relaxed and peaceful temperament; Exciting and competitive programs need ups and downs, exciting and information-intensive language to strengthen and contrast fierce competition and exciting scenes. In a word, as a host, we should not only grasp something with * * * to improve our own quality in an all-round way, but also design and cultivate our own language style in combination with personal characteristics and the particularity of the program, so as to truly have the language charm that the audience loves.

Communication between TV host and audience and equal communication consciousness. Therefore, the host's language has a clear sense of object and communication, and it should be resilient and responsive, instead of falling to the ground without saying a word, feeling gone forever. The audience is the host's friend, and the host is talking to his friends, telling them what he has seen and heard, and helping them solve problems. Although there are usually only cold microphones and cameras in front of the host, there is always someone to talk to in front of the host's heart. It is this invisible object that silently draws the master's thoughts, inspires the master's sparks of inspiration, and urges the master to "express himself" strongly. What needs to be mentioned here is the body language of the host. The so-called body language mainly introduces the body language of the host. When the audience watches TV programs, the host's "words" and "actions" are accepted by the audience's hearing and vision. Host's body language plays an irreplaceable role in spreading information and exchanging thoughts and feelings. It cooperates with audio language to express feelings. The principles of the host's verbal communication can be summarized as follows: telling the truth, being warm and sincere, fitting the context, being decent and natural, and paying attention to the effect.

The host's language is directly related to the quality and broadcast effect of the program, has an impact on the audience's language concept and level, and plays an inestimable role in promoting the purity and health of the motherland's language, which is irreplaceable by any media. "One minute on the stage, ten years off the stage", all eloquent people at all times and all over the world have successfully created a unique language expression art through their efforts, making colorful and connotative words a language for the public, conveying ideas, concepts and knowledge to the audience, truly exerting their charm, showing themselves and making the program content deeply rooted in the hearts of the people.

First, the similarities and differences between the host language and the living language.

1, different language environments

The characteristics of the program itself determine that the host should communicate with the audience in a "one-on-one" and "dialogue" way. However, the host's language environment in the communication process is different from that in our daily life. Therefore, the "one-on-one" and "dialogue" of the host in hosting the program should also be different from life.

Conversations in daily life are closely related to the surrounding environment and face to face with facts. The characteristics of this communication environment keep the conversation simple, natural and true to the maximum extent. The communication environment is a relatively closed space, and both sides can control this environment. For example, young people talk to young people more; Old people often talk to old people; College students talk to people with similar educational level, and rural people talk to rural people?

But the environment faced by the host is much more complicated. This kind of communication environment is open, so both sides can't fully show their true selves in life, so they can only imitate them. That is to say, it is possible to face many "one or two people" or "a small group of people" at the same time, and it is possible to face urban people, rural people, young people, the elderly, people with high education and people with low education at the same time? Moreover, sometimes, although only talking to one or two people, it is actually the words that serve many "silent" audiences. The host should share what the host wants to express with these numerous and complicated audiences, and try to attract and influence them with attractive language, so that they can stimulate each other, thus breaking or shortening the distance between them and producing "two-way communication", which is incomparable to life conversation.

2. The purpose is different.

No matter who is talking, they all want to achieve a certain goal, but their advantages and disadvantages are different. The purpose of language conversation in life is relatively simple, the object consciousness is strong, it is also very specific, and it is also straightforward to reveal. Although there is no lack of implication and obscurity, it is not difficult to understand. The content of something is simple and clear, and the host's language has a strong purpose. Even so, due to the fuzziness of the audience, the host's object consciousness is not very clear and specific, so the host should express more complex and multi-level content.

(1) In daily life, people talk casually and express themselves freely, while the content of the host program is selective and social. For example, the timeliness, comprehensiveness, knowledge and entertainment in the host's program include the party's major policies, hot issues and difficulties that the people care about. The host should not only spread knowledge and information, but also give the audience the spirit and strength to make progress, and it is also a bridge connecting the government and the people, the party and the people. That is to say, what the host said not only represents his personal position, but also represents the whole program group, radio station, party and people, so it always reflects the strong purpose of his language. Even entertaining programs contain some positive meanings and purposes, which make people laugh happily and have certain significance after laughing. The way of expression is also limited by the content of expression, so we should not be too indulgent and too arrogant about "personality".

(2) In daily life, we can express ourselves in common language. Sometimes there is even some vulgarity, but people understand and tolerate it because of the characteristics of the communication environment. The host's language should also include popularity, which has our national characteristics. He can not only show the Chinese nation's implicit and kind virtue, but also show the host's good language quality and skills. Some of them tell the growth history, struggle history and contribution history of great men and celebrities, and some tell the story of "ordinary people"; It is relaxing and exciting, but one thing is certain, that is, vulgarity is not allowed.

This determines that the host language has a strong purpose in the process of communication. Whether it is direct or contained, the clear purpose is strongly reflected in the expression of the host's language, which is far less than the life language.

3, the preparation process is different.

No matter who you are, you should think before you speak, make proper preparations, and consider what to say and how to say it, but there is a clear difference between the preparation process of the host language and the life language.

The narrow content of (1) is the characteristic of daily expression. When people want to express a thing, they don't need to think and prepare for a long time. They just think about it properly in their heads and sometimes blurt it out without thinking. Language is inevitably verbose and confusing. The content that the host wants to express is rich, which requires the host's language to be concise and clear, and the meaning of the language must not be confused.

(2) In the process of interpersonal communication, information feedback is particularly timely. Besides language, people's expressions, gestures and other means can also be used in communication, so the confusion of language meaning that has occurred can be corrected at any time. In the communication with the audience, it takes a process for the host to broaden his mind. It is precisely because of this feedback lag that the host rarely has the opportunity to correct the confusion of language meaning, so the host's expression must be clear and accurate.

Therefore, we can say that the host's thinking before presentation is a creative process, and he pursues a perfect artistic effect. The host should look for the internal relationship between the articles in each column, plan the relationship between the columns, determine the tone when forming the audio language, complete the complete combination of each work, pursue a perfect artistic effect and fulfill the desire of artistic appreciation. Only in this way can we give the audience more choices and let the audience choose as many as possible. Only in this way can the host and the audience form a certain tacit understanding and reach a tacit understanding, and such communication is of practical significance.

This creation of the host is a kind of wholehearted creation. Not only is the host's sensory organs involved, but he has to devote more creation and participate with all his strength. Including sensory organs, spiritual strength, emotion and reason, emotion and will, etc. , are committed to the creation of audio language, so that the host's charming language attracts and infects the audience, makes the audience ring, and makes the communication become a compound, three-dimensional and all-round information, thus completing the whole creative process. This is essentially a natural way for the host to express thoughtful content and fully display the charm of the host.

4, the sound aesthetic feeling is different

We all hope to express ourselves vividly in the conversation, but in the conversation in life, the vocal organs of people are in a lazy and lax state, and the sound they make is not very beautiful. Here, we can prove that the difference here is very obvious by comparing the dialogue in life with the dialogue on the host stage. The host's language strives to pursue the beauty of sound on the basis of clarity, accuracy, fluency and naturalness. For example, the correct vocal state, vocal position, breath control, vocal application and vocal range selection of each vocal organ? In the end, the most attractive voice and the most beautiful timbre are needed to attract and infect the audience, so that "beauty" can be fully reflected in the program.

In short, life is the origin of any artistic creation, and any artistic creation is higher than life, and language art is no exception. "From the secretary's working life, higher than life" really makes sense. Taking life as the origin of creation does not mean returning to the true nature of life and carrying out an infinite cycle, but taking life as the basis and showing a spiral upward trend. This can also be seen from the comparison between the host's language when pointing out the program and his language in daily life. We can say that the host's language is a conversational language that originates from life but is higher than life, and has the characteristics of creative process and art.

If we can't grasp the difference between the subject language of accommodation and the language of life, and can't control the whole process, we can't consciously enter this creative process, and we can't guarantee the success of every creation.