Traditional Culture Encyclopedia - Traditional virtues - Naming method of law firm

Naming method of law firm

Lawyer is a very sacred profession, a very serious profession and a very profitable profession. I sorted out the method of naming the law firm for you. Welcome to reading.

Law firm is also the main body of the market, and its name also follows the general law.

1, concise and easy to remember

Every law firm hopes that its name will be firmly remembered by its clients, and when clients need legal services, they will be the first to pop out of their minds. What is the secret of memory? Short. Are these outstanding law firms on the list faithfully fulfilled? Abbreviation? The principle of:

Of course, even if the name of the law firm is not two words, it doesn't mean it's hard to remember. For example? Three-character classics? what's up Jokes and jokes? 、? Heaven and earth and? ,? Four-word school what's up Sunshine age? Wait, it's easy to remember, too.

2, bright and smooth

The second naming principle is catchy and does not make people feel awkward or embarrassed; As for the law firm, I hope my name is very imposing, and I think it is the right party just by looking at the name.

Generally speaking, the name should be smooth and cadence, flat and even (one, two) (three, four); If you want momentum, you usually work hard at the end of the name. The ending is flat (that is, one tone with two tones), showing a loud atmosphere, and the ending is short and powerful (four tones). Let's take a look at the end of the name of a good law firm:

It can be seen that there are very few cases where the ending is three tones, and two tones and four tones occupy the mainstream.

3, meaning beautiful

Needless to say, whether the name is Geely, progress or elegance, it is all won by enterprises. Meaningful? Can leave a good impression on customers. As mentioned above, the implication is that the law firm pursues more openness and integrity. Look at the names of these excellent law firms:

All of the above are worthy of the name? Big words? . It seems that more and more names are taken? Big? The bigger the enterprise may be.

Second, in addition to following the general rules, you have to come up with a name? Law firm style?

1, go? Chinese style? routine

Lawyers and law firms were imported from the west in China, but a considerable number of law firms in China absorbed the traditional culture of China when they were named, which was somewhat unexpected. Chinese style? Route.

Such as King & Wood Law Firm, whose name includes? Kim. 、? Wood? 、? Earth? , plus the logo of King & Wood? Water? And then what? Fire? Red and blue signs, five elements complete;

Zhonglun Law Firm? Zhonglun? From The Analects of Confucius? Be considerate in words and deeds; The husband is in the world, the rules of the world, the heart of heaven and earth, and the world? ;

Hejun Law Firm, Will? Gentlemen's Union? As the value of law firm, it emphasizes people-oriented;

Tianyuan law firm? Tianyuan? This symbol is set off by the stars? Polaris? It is also a four-pillar heavenly stem in the ancient calendar of our country;

Zhejiang Liuhe Law Firm? Liuhe? In Buddhism, what does it mean? Body and (* * * live)? 、? Mouth and (no)? 、? Yihe (colleague)? 、? He Jie (fellow initiate)? 、? See and (same solution)? 、? Li He (Scout)? .

Yunnan 8,000 Law Firm? Eight modesty? Take meaning? Eight winds don't move, modest gentleman? . ? Eight winds do not move? For the highest realm in Buddhism, modesty? Confucianism and Yi-ology from China.

Obviously, whether from Confucianism or Taoism, Chinese style? On the one hand, the name of the law firm meets the above requirements? Does the high-end atmosphere have connotation? On the one hand, it also shows the idealistic feelings of the legal person who cares about the world.

2. Highlight your professional direction

Many excellent law firms take a professional route, and when naming these firms, they also consider how to show their expertise.

For example, Jinghai Law Firm is good at maritime business;

Lao Wei Law Firm, specializing in labor rights protection legal affairs;

Prynne Law Firm also specializes in labor legal affairs. Blue and white? The transliteration of English lab also symbolizes blue-collar workers and white-collar workers.

Sunshine Times Law Firm provides professional legal services in the fields of energy, environment and infrastructure construction. Sunshine? The word "beauty" not only implies beauty, but also implies the legal services in the energy field it is engaged in.

3. Last name from the founding partner.

The typical representative is Duan and Duan Law Firm, named after the surnames of the two founding partners; Sondia Law Firm? Sondia? That is, the name of its founding partner.

It is worth mentioning that a considerable number of international law firms are named after partners, such as Baker &; McKinsey, Starr Law Firm, Apps Law Firm, Slate Law Firm, Meagher & Fromm, Norton Rosfulbright, Allen & Auferil, latham & Watkins, Hogan Lovel and other international law firms all use the names of their partners as their names.

This is the product of marriage between two institutions.

Many four-name law firms are formed by merging two or more law firms and splicing their names.

For example, Guangdong Guangxin, Guangdong Xinli Shengda and Guangdong Daoan Yonghua were renamed Guangdong Guangxin Junda Law Firm after merger;

Shanghai Hongqiao Zhenghan Law Firm was renamed after the merger of Hongqiao Law Firm and Zhenghan Law Firm.

Beijing Tianda * * and Law Firm was renamed after the merger of Tianda Law Firm and * * and Law Firm;

Jing Tian Gongcheng Law Firm? Jing Tian's success? It is also a merger of the names of the two law firms.

5. Others

Some law firms are named after their locations, such as Shandong Qindao Law Firm, which is located in Qingdao, Shandong Province. Qindao? Qingdao is another name; Jiang Law Firm, located in Lujiazui Financial and Trade Zone, Pudong, Shanghai, belongs to the Yangtze River Delta region.

Although it is impossible to accurately calculate the contribution of a good name to the brand awareness of a law firm, there is no doubt that a good law firm considers a lot when naming it.

Law firm naming skills 1, few words, easy to remember.

Every law firm hopes that its name will be firmly remembered by its clients, and when clients need legal services, they will be the first to pop out of their minds. What is the secret of memory? Short. Are these outstanding law firms on the list faithfully fulfilled? Abbreviation? Principle: Of course, even if the name of the law firm is not two words, it doesn't mean it's hard to remember. For example? Three-character classics? what's up Jokes and jokes? 、? Heaven and earth and? ,? Four-word school what's up Sunshine age? Wait, it's easy to remember, too.

2. Pronunciation is loud

The second principle of naming a law firm is catchy, so as not to make people feel awkward or embarrassed; As for the law firm, I hope my name is very imposing, and I think it is the right party just by looking at the name. Generally speaking, the name of a law firm should be smooth and cadence, flat (one, two) and flat (three, four); If you want momentum, you usually work hard at the end of the name. The ending is flat (that is, one tone with two tones), showing a loud atmosphere, and the ending is short and powerful (four tones).

3. Sorry

Needless to say, whether the name is Geely, progress or elegance, it is all won by enterprises. Meaningful? Can leave a good impression on customers. As mentioned above, the implication is that the law firm pursues more openness and integrity.

4. Recommendation words

English: harmony, harmony, justice and righteousness;

Justice: fairness, integrity and justice. Open and aboveboard, formal and upright;

Qi: complete, complete, meticulous, neat and new, see Saint Si Qi;

Ming: clear, bright, intelligent, white, bright, gorgeous, well-informed, bright, sharp, intelligent and wise.

The law firm has a moral name: Zibo Law Firm, Zheng Rong Law Firm, Jianyi Law Firm, Yijin Law Firm, Yifa Law Firm.

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