Why do you want to do small programs? What are the advantages of applets?

At present, small programs are combined with nearby small programs, such as sweeping, WeChat payment, sharing and other functions to help offline businesses realize the integration of members, stores and marketing, and improve business efficiency and customer experience.

Applets continue to provide more perfect functions for developers, service providers and businesses, and assistants promote the transformation and upgrading of traditional retail to smart retail.

Why do you want to do it? Wechat has hundreds of millions of active users, which has inherent advantages for users' mobile phones and extraction.

First, let's look at several advantages of choosing applets:

1, flow fission, universal realization

In the final analysis, knowledge payment is actually a business of realizing traffic, but as we all know, it is getting harder and harder to get traffic now! But for small programs, the biggest advantage is traffic. Relying on WeChat, you can directly enjoy the 654.38 billion+users of WeChat, which is simply a huge traffic pool for knowledge-paying entrepreneurs!

Step 2 save costs

In the process of developing applet, we will also directly develop the module of APP, and the cost will not increase, thus reducing the cost and cycle of subsequent development of APP, and realizing the applet with two ends!

3. Data analysis

Wechat provides rich and detailed data for the small program background, and can also be presented with intuitive charts. It can be said that no matter where users come from, what content they prefer and how the retention rate is, they can be clear at a glance, and at the same time, through the analysis of the data, they can help improve the product operation direction and marketing methods.

Step 4 show

The applet runs on WeChat and has 65.438 billion users, so it is a very good display platform for enterprises. For enterprises, with small programs, it is equivalent to getting a "window" of display on WeChat, a platform with 65.438 billion+0 billion traffic.

5. keep it

I believe that most enterprises hope that customers can spend twice and many times. And if you want customers to spend twice and many times, you must keep customers. And small programs can help enterprises do this work well. For enterprises, after having a small program, they can develop a membership function in the small program, join the membership system after customers consume, and then regularly launch some member-specific activities, which can often stimulate customers to buy again.