What is the new product pricing strategy?

1, skimming pricing strategy, is a high price strategy, refers to the new product on the market at the beginning of the price is set high, in order to get the maximum profit in a relatively short period of time.

2, penetration pricing strategy, is a low price strategy, that is, when the new product into the market, the price is set low, so that consumers are easy to accept, quickly open and occupy the market.

3, satisfied with the pricing strategy is a kind of between skimming and penetration of the price strategy, set the price of low, but higher than the penetration price, is a kind of intermediate price, this pricing strategy because it can make the producer and the consumer are more satisfied with the name, and sometimes also known as "gentleman's price" or "moderate price".