Traditional Culture Encyclopedia - Traditional virtues - Tell the truth, is the current hairdressing industry suitable for small programs?
Tell the truth, is the current hairdressing industry suitable for small programs?
1, which can improve the exposure of the store.
The target customers of the beauty salon industry are basically people within a few kilometers of the store. However, the exposure radius of a beauty salon is usually only about 500M, and the traffic available in such a small range is obviously very limited. Therefore, enterprises and businesses in the beauty salon industry must greatly increase the exposure radius of their stores. This small work program can be easily completed. Because:
It comes with a "nearby applet" function. This function can directly show users the enterprises and businesses with small programs within 5 kilometers around. In other words, when your store has a small program, it can be directly exposed to WeChat users within 5 kilometers. Under this premise, enterprises and businesses in the beauty and hairdressing industry can let a large number of people know themselves and know themselves. Then add some marketing activities, which can often attract a large number of people to shop and spend.
2, can bring a lot of traffic.
Small programs can bring a lot of traffic to enterprises and businesses in the beauty and hairdressing industry. This is because it comes with a lot of marketing plug-ins. With the help of these marketing plug-ins, enterprises and businesses in the beauty salon industry can carry out various marketing activities and get a lot of traffic. For example:
With the help of the group marketing plug-in, the activity of reducing XX yuan by buying X people was launched. Under this premise, it can often attract a large number of customers who are ready to enter the store and invite their friends to place orders together. Customers invite friends to place orders together, which often brings a lot of traffic and orders.
3. It can improve the income.
In order to get more traffic, many enterprises and businesses in the beauty and hairdressing industry often cooperate with platforms such as group buying and third-party reviews. However, orders obtained on such platforms will have a commission of 5%-20%. In other words, if the customer spends 100 yuan, you can only get 80 yuan.
But with a small program, you can greatly increase your income. This is because the applet is developed by itself. Self-developed platforms will naturally not draw commissions. Under this premise, enterprises and businesses in the beauty and hairdressing industry can naturally increase their income.
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