How to issue a press release?

1 press conference

2. Published by the publishing platform

3. Self-built media relations

Specific process:

1. Press conference:

Invite the industry and mass media to attend the meeting, and the corporate spokesperson will publicly release the company's major news. This way is very expensive for enterprises, and only large enterprises with certain social popularity have such appeal and media attention.

2. Release platform release:

The news release platform specializes in news dissemination and corporate propaganda, and the release channels are smooth, so you can release news at the first time. For example, the domestic professional news release platform "Guli Media" has a wide range of media resources, and 95% of domestic portals and industry websites have established long-term cooperative relations with Guli Media. The news release service launched by Guli Media has also been widely recognized by the industry.

3. Self-built media relations: large enterprises generally have their own brand department and marketing department, and there is a media manager in the team to engage in media relations. If the enterprise has important news, it will release it through these media relations. The advantages of this method are relatively direct and fast, and the cost is low; Disadvantages are that the work is difficult, the media scope is small, the number of manuscripts is limited, and the release rate of manuscripts is low.

To sum up, it is the most cost-effective and simple way for publishing organizations to send news on their behalf.