Traditional Culture Encyclopedia - Traditional virtues - How to make a mascot
How to make a mascot
Before the mascot design needs a brand positioning.
The design of the mascot needs to be centered around the positioning of the brand, if the positioning of young people, then we need to design a mascot that is more fashionable and young, if the positioning of women, then we need to design a mascot that is more cute and fun.
The mascot design must be a mascot that can be recognized at a glance, such as an animal, a plant or a character, but the mascot must be familiar to the consumers themselves and recognize.
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