Traditional Culture Encyclopedia - Traditional virtues - What is the difference between social media and traditional media?

What is the difference between social media and traditional media?

Traditional media is more one-way communication, and individuals are more audiences; Social media pays more attention to interaction. The individual is the link of communication.

Social media refers to the content production and communication platform based on user relationship on the Internet. Social media is a tool and platform for people to share their views, opinions, experiences and opinions with each other. At present, it mainly includes social networking sites, Weibo, WeChat, blogs, forums and podcasts.

The information spread by social media has become an important content for people to browse the Internet, which not only creates one hot topic after another in people's social life, but also attracts the follow-up of traditional media.

Features:

Social media The so-called social media should be a process in which a large number of netizens spontaneously contribute, extract, create news information and then spread it. There are two points to emphasize, one is the large number of people, and the other is spontaneous transmission. The absence of either of these two factors will not constitute the category of social media.

The emergence of social media depends on the development of WEB2.0. If the network does not give netizens more initiative, social media will lose its mass base and technical support. Without technology to support so many interactive modes and products, the needs of netizens can only be suppressed and cannot be released.