Traditional Culture Encyclopedia - Traditional virtues - What is fashion? What are the characteristics of fashionable people?

What is fashion? What are the characteristics of fashionable people?

The word "fashion" has become the spokesman of the world trend, and the English word is fashion, which is almost always on some people's lips and frequently appears in newspapers and media. Many people have different understandings of fashion. Some people think that fashion is simplicity, and simplicity and frugality are better than extravagance and waste. Sometimes fashion is just to be unconventional; Give people a brand-new feeling of fashion king. In reality, many people who are out of step with fashion are accused of being old-fashioned and outdated. Fashion is the combination of time and fashion. The so-called time is time, now, that is, in a period of time; Shang, admiration, nobility, high taste and leadership. Conceptual fashion is people's temporary admiration for something in society, and "Shang" here refers to a height. In today's society, it refers to something popular and decent. Deeply understand that many people have different understandings of fashion. Some people think that fashion is simplicity, and simplicity and frugality are better than extravagance and waste. Sometimes fashion is just to be unconventional; In reality, many people who are out of step with fashion are accused of being old-fashioned and outdated; Man is a relative standard, because it is relative, so it has its scope of application. For some people, this is the fashion, but for others, it may not be. If the word fashion is understood as an absolute standard, it cannot be explained. Many fashionistas have canvas complex, like canvas life, and like a simple, free and casual attitude towards life. With the increasing pressure of urban white-collar workers, it symbolizes that the canvas life of breaking free and enjoying freedom is liked by more people. Fashion trend is a popular atmosphere and social environment in a period. Fashion leads the trend and is the expression of popular culture. Fashionable things can refer to anything in life, such as fashionable hairstyles, fashionable people, fashionable life, fashionable brands, fashionable clothes and so on. The mass culture advocated by the social environment in a period has the characteristics of youth, individuality, changeability and mass recognition and imitation.

Fast fashion is also called fast fashion. Fast fashion originated in Europe in the 20th century. Europe calls it "fast fashion", while America calls it "market speed". The British newspaper The Guardian coined a new word "McFashion", with the prefix Mc taken from McDonald's-selling fashion like McDonald's. By 2006, "Fast and Fashion" released by the International Fashion Trend Research Center will become the development trend of the clothing industry in the next decade. Fast fashion provides popular styles and elements, with low price, many styles and few quantities, which arouses consumers' interest and meets consumers' needs to the maximum extent. It can be said that fast fashion is the product of four social trends: globalization, democratization, youthfulness and networking.

The target consumers of fast fashion are highly sensitive to fashion and their tastes change very quickly. Their strategy is to accurately identify and quickly launch the corresponding clothing styles when the fashion trend just appears, and take its essence for their own use as soon as possible. Fast fashion relies on the design power of luxury goods to mix and match fashion and meet consumers' demand for fashion. At present, the trend of "fast fashion" has swept the world. Although the target consumers are eager for fashion, they do not have the ability to consume high-end luxury brands frequently, and the fashionable and low-priced products that are frequently updated can just meet the needs of this group of people.

What is the expression of fast fashion?

The characteristics of fast fashion are "fast, ruthless and accurate", which drives the global fashion trend.

"Fast" means that fast fashion clothes always keep up with the trend of the season, new products arrive at the store very quickly, and the frequency of window display is twice a week. The characteristics of fast speed, ultra-high frequency update, fast fashion and always following the trend make people who pursue fashion flock to buy.

"Malicious" refers to fierce competition between brands, and consumers can buy fast fashion clothes at a speed comparable to brand competition. It is common to be a "moonlight clan" every month.

"accurate" means accurate vision. Designers can predict the recent fashion trends and design all kinds of fashionable clothes in a short time; When consumers choose goods, they buy them when they are sure and never hesitate.

What are the characteristics of fast fashion?

1, come on

An important performance of fast fashion is fast speed. Only when the speed is fast enough can we show the popular elements to consumers in time. If the feedback of trend information lags behind, enterprises will lose their competitiveness in the fashion market. Fast fashion not only requires products to keep up with fashion, but also needs rapid product development and product distribution, and also needs to respond quickly to the feedback from the market and consumers.

From the perspective of product development, fast fashion brands have never been the creators of fashion, but the quick responders of fashion. The design team collects the most popular elements, integrates them, and delivers them to brand stores as quickly as possible for consumers to choose. The high-speed operation of fast fashion brands is inseparable from an efficient supply chain system. From demand research, creativity, planning, design, proofing, production, logistics to shelving, the product development cycle can be shortened to 14 days. Fast shelves can greatly reduce risks, improve the effectiveness and marketability of products, and thus expand the market scale. Compared with those traditional brands that develop new products 12 months or even longer in advance, fast fashion brands have the advantage of rapid combat.

2. Fashion

There are almost no fixed symbols or signs for fast fashion brands. With the changing trend, the products of fast fashion brand terminal stores are renovated almost every week, and fashion is the magic weapon for fast fashion to win. Because fast fashion brands are mostly located in young fashion groups, these young people are flamboyant, pursuing fashionable clothes and lifestyles, and have unique aesthetic tastes. In order to meet the needs of these young groups, fast fashion brands must capture fashion information in time and launch fashion clothes at the most appropriate time. Therefore, fashion design agencies usually set up fashion strongholds around the world to collect popular information at any time and feed it back to the headquarters in time. In this way, while other traditional brands are still busy designing schemes, fast fashion brands have put popular products in stores for consumers to choose from.

For example, in June 20001year, Madonna gave a concert in Barcelona, Spain. The three-day performance is still going on, and the audience is already wearing the clothes that Madonna wore at the concert. After that, the streets of Spain quickly set off a Madonna fashion craze. These clothes are all from the local ZARA store. In addition to the rapid response of fashion elements, fast fashion brands will also carry out strategic fashion marketing. For example, working with celebrities to launch a limited series.

3. Parity

Fast fashion is an "affordable fashion" for ordinary consumers, and it is also considered by ordinary people as a channel for civilian aristocratization. It meets the needs of people to enjoy fashion at a low price. The low price here refers to the "relatively low price" of fast fashion brands relative to international brands that also sell fashion clothes. Consumers can enjoy the design of top brands for less than one tenth of the price of top brands, which is the greatest pleasure that fast fashion brings to consumers.

4. More money and less quantity

Fast fashion brand products are rich in variety and styles. Different combinations of single items provide consumers with matching reference, so that different consumers can always choose the right single item or combination in the store to meet the diverse needs of consumers. Fast fashion brands launch new products almost every week, so they can attract consumers to patronize frequently. However, many varieties and few quantities are the hungry marketing means of fast fashion brands. Some styles will not be replenished even if they sell well, which makes consumers feel that if they don't buy their favorite clothes, they may not be available next time. This is the so-called hunger and thirst marketing method. The scarcity of this kind of goods has changed the thinking mode of consumers to shop around, improved the rate of customers entering the store and reduced the inventory risk.

In today's 9 102, what is fashion is different from the previous fashion for us, not blindly pursuing fashion magazines, but following those famous people; It's not that Li Jiaqi drinks OMG and buys with the order;

Today's fashion is my own fashion, and I pursue a comfortable life. We won't say that otaku and otaku are not fashionable, because they can connect a computer to global consultation and tell you the popular elements this year in minutes. Social development needs all kinds of talents and more diversified fashion attitudes.

I think being myself is the most fashionable. Only when you know yourself clearly can you show your best and most beautiful self, and people in the model can know you, recognize you, understand you and support you!

My concept of fashion life is: 3-4 times a week in the gym, training for 90 minutes each time; Adhere to a low-fat healthy lifestyle; Update the knowledge of various whiskies for everyone every day, participate in tasting meetings of major wine merchants, express the taste in words and share it with everyone.

Love life is the most fashionable!

Thank you very much for inviting me! I can answer this question for you here. Let me take you into this question. Now let's discuss it together.

Time is now.

Shang is to admire and be popular.

Fashion is similar to following the trend, but there are qualitative differences.

Some people say that the characteristic of fashion is samsara.

Therefore, fashion will not be defined in a certain era, but it has the symbol of that era.

This is just grandstanding. Firstly, it has no popular elements; secondly, it is not practical.

We will seek beauty and pursue beauty in our daily life. Therefore, fashion is an attitude towards life.

Whether Chanel, Galeries Lafayette or Hepburn, they are always unexpectedly emotional. And their maverick is also an important reason why they become fashion centers.

Secondly, they have a unique understanding of real life and dare to think and do.

Why do women make puppets of cake skirts? What about a suit and tie?

I'm so beautiful, why do I have long hair waist-length?

Do you think I'm weird? Doesn't it look good? Then why don't you learn to be like me? Everyone is the same, nothing strange.

Besides, they can always smell fashion.

A movie is a hit, ok, do you really want the heroine's lipstick? I have the same model.

The answers to this question shared above are all personal opinions and suggestions. I hope the answer to this question I shared can help everyone.

Meanwhile, I hope you like my sharing. If you have a better answer to this question, please share your comments and discuss this topic with me.

Finally, here I am. I wish you all a happy life, good health, a prosperous family and everything, a big fortune every year and a prosperous business. Thank you!

Fashion is the latest and most fashionable, high-end atmosphere on the grade. Fashionable people as a whole give people the feeling that it is a trend! From head to toe: nice foreign hairstyle, exquisite makeup, exquisite headdress and earrings. The bag you choose will be superior, and you will wear clothes and shoes that suit you. It is full of charm! It looks beautiful! The whole gives people a comfortable feeling. Fashion includes a quality lifestyle and charm! Walk in the forefront of the trend!

Always talking about how fashionable foreign grandfathers are, ours can also explode! Handsome!

This is a 75-year-old grandfather from Fujian. Recently, it has become popular in major online media. He dressed himself up as a handsome uncle by imitating the dressing style and collocation of foreign old people, and was sought after by people. Who said that old people can't explode in the streets? Look at how this old man is dressed!

Look 1: denim shirt

Shirt is a very age-reducing item, which can make people look simple, generous and full of vitality. Coupled with cowboy elements, the whole person looks more fashionable and fashionable. It is best to have some small abdominal muscles, so that you can wear thin clothes and take off your clothes.

Pants usually choose cropped pants to express fashion and youth, just like the dressing style of our young people now. Shoes can choose soft leather shoes or leather shoes with laces.

Look2: casual suit

Suits are usually worn on more formal occasions, but leisure suit is more versatile and casual, and looks very stylish. Wearing a more casual suit for the elderly will make the whole person look trendy and energetic.

In a suit jacket, sweaters and shirts or wool vests are usually chosen. The book is overflowing, and the whole person looks gentleman and elegant, which makes people want to know.

Look3: lace-up shoes

Speaking of hipsters, the most indispensable thing is a pair of lace-up shoes. Usually choose a pair of low-cut lace-up shoes with a pair of dark stockings, or wear boat socks to expose your ankles, but for the elderly, it is recommended to wear stockings, which has a good warm effect.

Pants are usually paired with loose cropped trousers, and the top is leisure suit. Woolen coats or long coats are all versatile, and the color is usually dark, which can reflect sophistication and maturity.

Look4: Half-rimmed glasses

Men's half-frame glasses are the most popular eye shape this year, which is very inclusive of face shape and can achieve the effect of modifying face shape. If you bring these glasses to grandpa, he will look very energetic and have a feeling of poetic conceit.

Usually choose glasses frame with larger radius, and the half frame is more in line with the current fashion trend.

Look5: Top hat

Top hat, the symbol of a gentleman, wants to look like a gentleman, not only in behavior, but also in clothes. The top hat and bow tie will vividly describe the gentleman. Even if you stand with young men, you are not inferior.

Learn the above methods, even grandpa can, explode the streets and lead the fashion.

Fashion has always been an eternal topic. Everyone wants to be a fashionable young man, and everyone has been following the fashion, although China has always been famous for his conservative style. However, since the reform and opening up, more and more people began to dress up in columns, especially because of the influence of stars and online celebrities, which led many people to follow suit. What is fashion? What are the characteristics of fashionable people?

In my opinion, fashion should be a person who can lead the trend, have strong ability to carry goods, wear the latest clothes and do the most popular things, and many people will pay attention to you and easily become the focus, that is, fashion people. These people * * * have the following characteristics:

1. Fashionable people generally have strong cargo carrying capacity. Yang Mi and her artist Dilraba both have many fans now. In their daily work or private life, their clothes have always been called fashionistas. Strong cargo carrying capacity. Often an ordinary dress worn by Yang Mi can also be sold in yards.

2. Dress appropriately. The most important thing is not that you can keep up with the forefront of fashion, but that you can wear fashion on your body, and it makes people feel uncomfortable and looks particularly good. Such talents should be called fashionistas. Although some people blindly pursue fashion, the final result is not only unsightly, but also a little stale. Such people are not called fashion.

3. Be unconventional. Can wear clothes that are not common to the public, wear aesthetic feeling, and lead the buying trend of the public. Generally, the clothes worn by such people are unique, and the gender is not very general, so there will be different feelings.

Fashion is a popular atmosphere and social environment in a period. Fashion leads the trend and is the expression of popular culture. Fashionable things can refer to anything in life, such as fashionable hairstyles, fashionable people, fashionable life, fashionable brands, fashionable clothes and so on. The mass culture advocated by the social environment in a period has the characteristics of youth, individuality, changeability and mass recognition and imitation.