In the network channel, the geographical advantage of traditional middlemen has been replaced by the Internet, right?

That's right. With the development of science and technology and the popularity of the Internet, the coverage of the Internet has expanded to most parts of the country, and the virtual nature of the Internet has replaced the advantages that traditional marketing intermediaries have gained by virtue of geographical reasons. At the same time, the efficient information exchange on the Internet has changed the traditional business model in the past. Traditional middlemen should: establish a market operation mechanism of cooperation with production enterprises, which are the starting point of marketing channels; Traditional channel middlemen should constantly strengthen their ties with production enterprises, develop strategic alliances with production enterprises, plan future development paths, minimize operational risks, and establish long-term cooperative partnerships with channel members.