Traditional Culture Encyclopedia - Traditional virtues - What are the advantages of on-site sales with goods? Do you like it?
What are the advantages of on-site sales with goods? Do you like it?
Advantages of real-time delivery:
Help new products promote early marketing. For new products, the biggest fear is that customers can't be found, and online celebrities or celebrities bring their own traffic fans. The principle of live broadcast with goods is to let online celebrities or celebrities personally experience the products, endorse the products and recommend the products to their own traffic groups, which makes it easier to open the market and lay the foundation for later sales. Live broadcast with goods is an effective behavior to show and promote products. For the promotion of new products, one or more good product experience shows can cultivate seed users for products. Therefore, bringing goods through live broadcast is a good way to break the game in fierce similar competition.
Advantages of on-site delivery 2:
Help enterprises expand their customer base. Through live broadcast, consumers can be stimulated to make exploratory purchases and people who are not corporate customers can be transformed into corporate customers. In addition, the cooperation between the company and the network celebrity anchor is actually an opportunity to break through the original customer circle and deepen the anchor fan circle, and expand the brand's customer base through live broadcast.
Advantage 3 of live broadcast:
Low cost, wide audience and more realistic presentation. Compared with the traditional physical store sales method, live distribution saves high store rent and decoration cost. Through the traffic of the live broadcast platform, merchants can attract users from all over the country. The traditional offline store opening mode can only attract local or even local customers. At the same time, the live broadcast with goods also avoids the venue restrictions in special periods. The trial experience of anchor can present the effect to fans in a multi-dimensional and three-dimensional way, thus promoting fans to accept the products recommended by anchor at the fastest speed, resulting in sales transformation, rapid breakthrough and online' chain reaction'.
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