How much does it cost to attract China liquor franchisees?

It costs about 654.38 million yuan to open a liquor franchise store in a small place, and more than 200,000 yuan in a big city.

China people have a tradition of drinking, and there is a saying that "no table can be served without wine". No matter on holidays, wedding banquets, birthday parties, reception of guests, Spring Festival and other occasions, liquor is still irreplaceable in China and has a fairly stable demand. At present, the characteristics of the market demand for liquor divide the liquor industry into: low-end (mass liquor), mid-end, mid-end, high-end and high-end.

From the perspective of market structure, low-end wine will lower brand value, with limited attention, low market concentration and insufficient comprehensive competitiveness; From the perspective of income growth, high-end liquor is faster than high-end liquor, and high-end liquor is faster than low-end liquor. With the upgrading of mass consumption, the improvement of health awareness and the development of China liquor "collection fever", the market share of low-end liquor will gradually decline; The market share of high-end market, especially ultra-high-end market, will grow rapidly. This means that the liquor industry will be the home of high-end liquor in the future.

There are two biological processes in wine making: one is precipitation, and the other is fermentation. These two processes must be completed by saccharifying bacteria. More than 3,200 years ago, during the Wuding period of Shang Dynasty, the microbial "mold" was mastered. It is made of malt and grain buds, used as saccharifying agent and starter, and fermented with alcohol to make wine. It can be seen that China is the first country in the world to make wine with koji.