How to categorize big data

The types of big data can be broadly categorized into three types: traditional enterprise data, machine and sensor data, and social data.

1, traditional enterprise data (Traditional enterprise data): including CRM systems consumer data, traditional ERP data, inventory data and accounts data.

2, machine and sensor data (Machine-generated / sensor data): including call records (Call Detail Records), smart meters, industrial equipment sensors, equipment logs (usually Digital exhaust), transaction data.

3, social data (Social data): including user behavior records, feedback data. Such as Twitter, Facebook and other social media platforms.

Extended information:

Methods for mining business value from big data are mainly There are four main ways of mining big data for business value:

1. Segmenting customer groups and then customizing special services for each group.

2. Simulating real-world environments to discover new needs and improve return on investment.

3. Strengthening departmental links to improve the efficiency of the entire management chain and industrial chain.

4. Reduce service costs and discover hidden clues for product and service innovation.