Traditional Culture Encyclopedia - Traditional virtues - What are the e-commerce promotion channels?
What are the e-commerce promotion channels?
1, blog or Weibo: The previous blog was visited by many people. Since the emergence of Weibo, Weibo has become a popular social media information aggregation platform. The promotion of e-commerce products can be achieved through the rational use of blogs or Weibo.
Exposure and popularity are high. For example, letting celebrities in Weibo forward product links, or letting well-known bloggers recommend forwarding advertisements of a certain product, can achieve the purpose of drainage and promotion. This will attract a lot of clicks and help to create a popular style.
2. Q&A platform: Q&A platforms include Baidu, sogou and 360. It is also a very direct and effective form of promotion to ask and answer questions about their products and accumulate popularity.
3.BBS forums: Baidu Post Bar, Tianya Forum, Douban Discussion Group and Zhihu are all active online forums. Applying for creating posts or publishing information related to your e-commerce products on online forums can improve the popularity and reputation of your products, and at the same time pay attention to control and avoid being deleted or blocked.
4. Encyclopedia knowledge: including search, Baidu, 360 and other domestic encyclopedia knowledge. At present, the encyclopedia is already a very familiar source of professional knowledge. Creating encyclopedic knowledge from the information you promote will play a good publicity role and be easily indexed by search engines.
5, Sns dating community: WeChat, QQ and other chat tools, as long as there are enough friends in your account, the information published every day will bring a lot of views and clicks.
6. Short video platforms: At present, short video platforms such as Aauto Quicker, Tik Tok and Shang Wei, and personal video sharing platforms such as vlog all have more than10 million views every day. Short video or embedded vlog video can be watched and forwarded by many users, just like sns community model, which can bring huge traffic and conversion rate.
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