Traditional Culture Encyclopedia - The 24 Solar Terms - How to treat foreign festivals?
How to treat foreign festivals?
1, the wind of foreign festivals is prevalent, and the biggest promoter is probably the merchants. No matter what festival, just attract consumers. Merchants are interested in the "golden attraction" of foreign festivals. Promotion is not only a profitable gimmick, but also a real profit.
2. For China people, foreign festivals, whether for entertainment or chasing the wind for fun, many people are worried about not just spending a festival, but accepting a culture.
Foreign festivals are sought after for the following reasons:
First, after the reform and opening up, foreign cultures gradually infiltrated, including "festival culture";
Second, global economic integration has accelerated the influence of foreign culture on China;
Third, some of our traditional festivals have become poor and limited, and even those festivals that were highly valued by the ancients in the past, such as Qingming, Chongyang and Qixi, have been forgotten by many people, and the "foreign festival" naturally "takes advantage of it";
Fourth, many young people pursue fashion and like lively atmosphere, while western festivals belong to a big society, which are more relaxed and romantic, pay attention to emotional appeal, cater to the tastes of young people and are easily liked by young people. We should educate young people not to forget to inherit the traditional national culture of China while absorbing the essence of western festival culture.
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