Traditional Culture Encyclopedia - The 24 Solar Terms - Views on Changing Women's Day into Goddess Day

Views on Changing Women's Day into Goddess Day

From the point of view of copywriting, Goddess Festival is better, easier to play, wider in coverage (not limited to age, not just exclusive to mothers), and it is easier for businesses to cut in.

Let's take a look at those old-fashioned copywriting, "March 8 Women's Day", which sometimes looks and sounds formal, especially official.

New era, new women, new words, if you change from a village girl to a fashionable beauty. Tell more interesting things. Besides countries, heroes, celebrities, solar terms and anniversaries, festivals involve men, women and children, such as Women's Day, Children's Day, Mother's Day and Labor Day. In fact, most of them are to remind everyone that they are vulnerable groups and need care and love.

Therefore, what we need to think about is how to get to the heart of consumers and how to make the details warmer. Singles Day was originally a special festival in single dog. Unexpectedly, through the hype of merchants, it has become a national shopping festival. It seems as long as you have money. After all, there is traffic and consumption habits to maintain. However, the means are still means, and the business atmosphere is too strong. It is also appropriate to call it a shopping festival.