How does the catering industry use small programs to attract customers?

First of all, this question is not very specific and difficult to answer;

For example, the specific positioning of your catering, what kind of catering, snacks, hot pot, cooking, barbecue and so on.

Because the specific positioning is different, the drainage method is bound to be different.

Take hot pot as an example:

The newly opened hot pot restaurant does not use internet tools, but only distributes leaflets and advertisements to tell nearby consumers about your business information and activities, and at most gives some coupons and vouchers, which was before;

Now, with the help of internet tools, whether it is a small program or an official WeChat account, not only can we achieve the effect of distributing leaflets, but the fission spread faster. Let me give two examples:

1, 9.9 yuan eats hot pot (XX hot pot carnival, two people only need 9.9 yuan), the content is 9.9, one mushroom soup pot bottom+three dishes (two vegetarian dishes and one meat) as a link, spread through online WeChat group and friends circle, introduce others to buy and get 5 yuan red envelopes, and sell 500 copies-1000 copies;

2, XX hot pot restaurant beer carnival night, 200 bottles of beer tonight only need 20 yuan, using online links to spread, it should not be difficult to sell 300-500 copies;

Of course, you can also fight, bargain and so on;