How to do marketing when opening a restaurant and how to attract customers when opening a new restaurant.

Skills of attracting customers in restaurants

1. Skillfully using holiday marketing to attract diners As we all know, every industry will use holiday marketing to attract diners during the Spring Festival and conduct various activities to drain its own enterprises. Therefore, catering people must be good at using this marketing method to activate consumers' curiosity and lure their desire for consumption. We can use Weibo WeChat to plan the holiday marketing activities related to "Welcome the Spring Festival, enjoy a 36% discount on the New Year's Eve", and attract new and old diners with ultra-low prices. Every table of diners will get a New Year gift prepared by the restaurant for consumers, which can be special dishes, drinks, coupons and the like. Although it is not valuable, it is at least a new concept, which can make diners feel the considerate care of the restaurant, enhance their goodwill towards the restaurant and stay. As long as the marketing plan is deeply rooted in the hearts of the people, a large number of consumers will come to eat.

2. Play theme music according to the festival. When we go to a restaurant to eat, besides paying attention to the enjoyment of visual taste, hearing is also very important. In general restaurants, music will be played to make the dining atmosphere look more emotional, but when to play what music, there is also stress. Only by choosing different music to play according to the nature of the holiday can it attract people. Valentine's day is suitable for playing warm and romantic love songs, Spring Festival or Christmas. Choose that kind of festive and cheerful music, and don't play a few songs in cycles from morning till night every day. When playing music, there should be a theme. What music should be played on any festival can not only echo the festival, but also bring high-energy dining experience to diners, thus enhancing the brand image of the restaurant. The dining experience of customers has improved, and naturally more diners will come.

Interacting with diners can attract new customers to open restaurants for business. It is not just a place for consumers to eat. Delicious food, elegant environment and good service are not enough. You should learn to interact with diners and build good relationships to attract new customers and retain old customers. In the Internet age, it is necessary to improve the viscosity of restaurants and diners, keep close contact with them at any time, communicate with them through Weibo and WeChat, so as to understand diners' comments on their restaurants, and then make timely adjustments through their suggestions and feedback, so as to better improve their own operations and strengthen customers' loyalty to your restaurants. You can use social platforms to interact with them, and you can also use micro-rice as a catering tool to do marketing drainage for yourself, fully tap the potential needs of customers, and provide better services, so as to be recognized and favored by consumers. Looking around, the catering industry of 20 16, under the call of internet plus, is bound to be a hot spot for everyone to invest. Only by seeing the development of the situation clearly, keeping up with the pace of the times and changing business ideas can restaurants continue to develop in a good direction and will not be easily eliminated.