Traditional Culture Encyclopedia - The 24 Solar Terms - CCTV Advertising 20 13 Bidding: Wang Laoji VS Jiaduobao, Jiaduobao has always been dominant in advertising, but this time it always feels worse than Wang Laoji. Why?
CCTV Advertising 20 13 Bidding: Wang Laoji VS Jiaduobao, Jiaduobao has always been dominant in advertising, but this time it always feels worse than Wang Laoji. Why?
Although Jiaduobao's advertisement in CCTV is the off-season of the first unit, it has to be said that Jiaduobao's heavy-handed attack has achieved great results. Especially attached to China's good voice, it has pushed Jiaduobao to a new propaganda commanding height. The relationship between Jia Duobao and Wang Laoji is like the relationship between adoptive mother and adopted son. Losing the right to use the trademark is undoubtedly a blow to Jiaduobao. After all, let Wang Laoji become bigger and stronger. However, at this time, as long as Jiaduobao strikes hard and clarifies its identity, it will definitely gain a large market share. Moreover, during the earthquake, Jiaduobao was donated, not Guangyao, which owns Wang Laoji. This shows that this is a responsible enterprise. It deserves your support.
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