Traditional Culture Encyclopedia - Traditional culture - What are the forms of product packaging?
What are the forms of product packaging?
The forms of product packaging are relatively rich and varied. According to different needs, product attributes and market positioning, we can choose the appropriate packaging form. The following are some common product packaging forms:
Box: Box-shaped packaging is a common form of high-end retail goods and large-scale consumer goods, such as cosmetics, toys, alcohol, gifts and so on. They usually have professional and high-quality appearance and touch, and are combined with various patterns and trademark designs to reflect brand recognition.
Bags: Bags are usually suitable for small commodities and retail markets. Because a fixed number of goods can be carried without a special packaging machine, the cost is usually low. In recent years, bag-like packaging has also begun to appear in high-grade tea, nuts and candy markets, with fine workmanship and high price.
Juice bottle: bottle-shaped packaging is suitable for liquid and partially liquid objects, such as water, drinks, skin care products, etc. This style is rich in color, easy to identify, and makes the product state better clear. In addition, bottles are easier to store and recycle.
Carton: cardboard packaging is usually suitable for all kinds of products, especially consumer goods, food and retail goods. In addition to relying on the environmental protection of materials, it also has stable structure, light weight and certain aesthetic feeling. Cartons are also a relatively cheap and recyclable packaging method.
Canned food: Canned food is a commodity that can be manufactured and sold quickly and easily accepted by consumers. They can be used to preserve special or perishable foods. In design, iron carving and printing technology are usually used to show brand image and market attention.
Sealed plastic bags: sealed bags can be used for solid or liquid packaging, such as condiments, salt, soy sauce, chewing gum, etc. Plastic itself has excellent moisture and oxygen insulation performance and low cost, and is widely used in the retail market at present.
Color plastic box: The color plastic box is completely composed of plastic steel sheets and transparent film, which can make up for the inherent characteristics of air leakage, wear resistance and waterproof of ordinary paper boxes. Colored plastic boxes are transparent, beautiful in composition and changeable in shape, and are widely used in snack candy, toy pet feed and other markets.
Foam box: also known as EPS packaging, is a protective packaging material with polystyrene particles as the main component. This material is very elastic and cushioning in structure, so it is suitable for transporting fragile or high-value goods, such as electronic products and photographic equipment.
The above contents are answered by Zhonghui Design (Beijing Zhonghui Avenue Consulting Co., Ltd.), a professional packaging design company, hoping to help everyone.
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