Is it necessary to develop WeChat applet?

For enterprises and businesses in most industries, even physical stores and WeChat businesses, it is very necessary to develop WeChat applets. Because WeChat applet has the following advantages:

1, backed by WeChat, there is a huge amount of traffic.

For enterprises, in order to get more traffic, it is often necessary to enhance the exposure and popularity of their own brands first. Applets can do this job well, because applets are based on WeChat, which has 65.438+billion active users. Marketing promotion on such a platform with a flow of 65.438 billion+0 billion can greatly improve both popularity and exposure. After the popularity and brand exposure are improved, it often brings huge traffic.

2. Open marketing information at high frequency to gain more exposure.

In order to stimulate people's desire to place orders, some enterprises often launch various promotional activities. However, after the promotion activities are launched, customers need to be informed in time. The traditional way often fails to arrive in time. But applets can do it, because applets are social software that people use in their lives and work. As a social software that people will use in life and work, its opening probability is very high. In this way, if enterprises carry out marketing promotion through small programs, they can often

3. One-click forwarding and sharing can achieve social fission.

For enterprises, if customers can recommend each other, it can often bring huge traffic. The applet can do this work well, because the applet runs on WeChat, so it can be forwarded to WeChat friends and WeChat groups with one click. Under this premise, enterprises can often trigger users' forwarding and sharing behavior by cooperating with some activities such as fighting together, helping friends bargain and sharing discounts, thus realizing social fission.