What are the factors that affect website ranking by website optimization keywords?

A summary of the factors affecting the ranking of website keywords

In order to make it easier for everyone to do SEO optimization, Hebei Xiaozhai-BD-Xin Yang introduced the summary of the factors that affect the keyword ranking of websites.

Factors affecting the ranking of website keywords;

(1) Matching degree of search engines.

If it is a fully matched keyword, the ranking is higher than that of an incompletely matched keyword, which is easier to achieve.

(2) The number of external and internal anchor texts.

The number of external and internal anchor texts also directly affects the ranking of this keyword. Especially in the case of incomplete matching, a large number of completely matched external anchor texts will make this incomplete matching word rank higher.

(3) the number of views.

The number of visits to a page shows the popularity of the page, and it also affects the keyword ranking to some extent.

(4) Sharing times of sharing tools.

The sharing times of sharing tools represent the user's liking to a certain extent, so it has a certain influence on the keyword ranking of the website.

(5) The traffic guided by this keyword.

The traffic guided by this word, if sustained and stable, will play a certain role in promoting the keyword ranking of the website. If it is unstable, terrible disasters may occur, such as rapid rise and rapid decline.

(6) The traffic of long tail keywords.

The traffic of long tail keywords will also promote the ranking of main keywords to rise.

(7) Other mobile publicity methods.

For example: external links, QQ promotion, e-book promotion and so on. , but also promote ranking.

(8) Links to related content within the website also play a certain role in improving the keyword ranking of the website, and have a positive role in reasonably guiding users to read related content and solving users' questions.