Traditional Culture Encyclopedia - Traditional culture - Why do people nowadays do not like to wear traditional handicraft pure cloth shoes, how the old cloth shoes glowing second spring?

Why do people nowadays do not like to wear traditional handicraft pure cloth shoes, how the old cloth shoes glowing second spring?

Before, Ma Yun wearing cloth shoes especially leisurely to attend the major venues, netizens have enviously said: rich people wear soil cloth shoes are good-looking.

Why say he is the soil cloth shoes, in fact, he is just a single style, but he is all handmade, especially soft, comfortable, breathable is also particularly good, can be due to the development of society, people's concepts of the will slowly to personality fashion, so he was eliminated.

And nowadays, there is a century-old store on the cloth shoes to make some changes, so that he ushered in the second spring, he is the Neilian Sheng. Speaking of Neilian Sheng, it is necessary to say, his history of development. It can be said that he followed China together, in the Qing Dynasty, he has opened a shoe store, named Neilian Sheng, which means that the official luck, step by step. Of course basically the people who can buy shoes here are those dignitaries, and a pair of shoes cost 50 taels of silver. This is equivalent to two years of living expenses for a small family.

Later, with the demise of the Qing Dynasty, the Republic of China it, he transformed again, specializing in the production of dress shoes and satin-faced shoes, because at that time a lot of foreigners flocked to China to do business, coupled with the country slowly opening up, a lot of Western culture into the in, in order to meet the needs of the public, these changes are necessary, he is also known as the first tide of the Republic of China Shoes Shop. And then today, he also increased a variety of products, adding women's shoes, liberation shoes and so on, became a Beijing brand to the country.

Why do they have a second spring? That's because he made fashion changes,non-stop innovation, in order to attract more groups of people's attention, and his advertising is also very good, so that more people know him, so the influence is also very big, that's why he can continue to live.