Traditional Culture Encyclopedia - Traditional culture - What are the advantages of traditional enterprises developing WeChat applets?

What are the advantages of traditional enterprises developing WeChat applets?

1, retail transformation

At present, the traditional retail industry is realizing the new retail transformation, and the small program is the best carrier. With the help of small programs, it can not only help the retail industry to expand online sales channels, but also realize the diversion of offline stores.

2. Excellent experience

Wechat applet does not need to be downloaded and installed, and users can walk away immediately, which will neither occupy the space of users' mobile phones nor consume traffic downloads. Users can use the applet directly after clicking, and the experience is very good.

3, easy to popularize

The applet comes with dozens of traffic portals, plus WeChat keyword search and nearby applets. Enterprises can promote applets well, attract more users to use applets, and achieve better results.

4. Unique name

When an enterprise registers the name of an applet, other enterprises cannot register the same name, which provides a good guarantee for the uniqueness of the applet. Whoever registers first owns it, and the enterprise can hold it forever.

5, convenient to spread

Wechat is the most frequently used application in people's daily social interaction, and almost all of them are acquaintances. Then if a company spreads its own applet on WeChat, it will get more attention from friends and users, and even be forwarded twice.

6. Low cost

Compared with other channels, whether in development or operation, the cost that enterprises need to spend is relatively low. In this way, enterprises can save more budget and use it in more needed places.