Traditional Culture Encyclopedia - Traditional culture - What are the Olympic elements

What are the Olympic elements

The emblem is the totem of every Olympic Games. The significance of the emblem transcends all Olympic elements such as medals, mascots and the shape of the main stadium. It has the power to transcend national boundaries, and it demonstrates to the world the understanding of the host country and city of the Olympic spirit. Accompanying the modern Olympic Games for more than a century, the Olympic emblem has also experienced more than 100 years of development and evolution. From the early complex poster-style emblems to today's simple and abstract artistic emblems, the traces of cities and nations have been y imprinted on the emblems of each Olympic Games.

The 1st Athens games are back on earth

The Olympic movement was revived in Europe in the late 19th century through the tireless efforts of Frenchman Coubertin, and on April 6, 1896, the first modern Olympic Games were held in the Greek capital, Athens. Due to the limitations of the conditions, there was no systematic publicity and promotion work, posters and posters in a variety of styles and confusion, but the cover of the summary report of the Olympic Games is recognized as the official emblem of the Games.

The ancient emblem has an obvious ancient Greek painting style, Athena, the patron saint of Athens, is holding an olive branch, gazing at the foot of the hill to restore the ancient Greek Olympic arena, seems to be waiting for the winner of the competition to receive the crown of honor. The words 776-1896 above Athena's head mark the time when the ancient Olympic Games ceased and the modern Olympics rose. Athena, the Ancient Olympic Arena, and the mark of time, these three elements transcend the limitations of time and space, connecting the sacred and glorious ancient Olympic celebrations with the modern Olympic movement. The temple, the angel and the olive branch, on the other hand, express the desire for peace.

2nd Parisian Women on the Olympic Stage

The 1900 Paris Olympics lasted more than five months from its opening on May 20 to its closing on October 28, making it a "marathon" event. Because they were held at the same time as the Paris World's Fair, the Olympics became part of the World's Fair, a sports show to attract spectators, so most of the promotional materials for the Games did not appear on the word "Olympics".

Although "submerged" in the World's Fair, the first participation of female athletes made Olympic history. The emblem of this year's Olympic Games features a female fencer in a black fencing suit, holding a foil, saber and rapier, with the times and prizes for the three fencing competitions highlighted in red at the bottom left of the image. Compared with the elegance and calmness of the first Olympic emblem, the current emblem uses a contrasting yellow background and red text, and the image of the fencers also reveals the positive meaning of competition, all of which reveals the passionate and unrestrained personality of the French nation.

In fact, there is no women's fencing program at the Olympics, and it will not be until the next Olympics in St. Louis that women will make their debut on the Olympic fencing platform. In addition, the organizers of the Games designed separate posters for track and field, rowing, cycling and gymnastics. But because of the lack of unified planning, even when these posters are put together, it is difficult for people to recognize that they all belong to the same Olympics.

The "Daily Program" at the 3rd St. Louis Exposition

Following the 1900 Paris Olympics, which were "annexed" by the World's Fair, the 1904 St. Louis Olympics fell victim to the World's Fair once again. Even sadder than the Paris Olympics, there is no hint of a world-class sporting event in the St. Louis emblem. A large picture of the host city of St. Louis became the theme of the emblem, and the huge "Louisiana Purchase Exposition" at the bottom of the picture made it impossible for people to associate the emblem with the Olympic Games, and the words "Daily Official Program" at the top of the picture were the only description related to the Olympic games. The words "Daily Official Programs" at the top of the image are the only reference to the Olympic games.

In terms of design, the emblem's red and yellow color scheme is a clear reference to the previous Paris emblem, and the elaborate and ornate border is distinctly European. This shows that American art in the early 20th century has not been free of European influence, local culture is far from forming a climate. In terms of content, the Olympic Games have clearly become a tool for the host city to expand its influence and drive economic growth. The sacred and time-honored Olympic tradition has suffered unprecedented impact and test.

4th London "White City" is the pride of Britain

1906, originally scheduled to host the fourth Olympic Games in Rome to the International Olympic Committee to apply for the Italian government's financial difficulties, the inability to build stadiums, announced that it gave up the right to host. The IOC had to temporarily work with the British government to hold the Games off-site in London. In the short span of two years, the British government showed amazing efficiency. They quickly built a 68,000-seat, 70,000-seat "modern" stadium, the "White City" stadium, on a barren jungle in London's West End, under rudimentary technical conditions at the time.

The £40,000-plus mega stadium has a 536.45-meter cinder track and is capable of hosting a number of indoor competitions. In addition to a soccer pitch in the center of the field, it also housed a swimming pool that was 100 meters long and 15 meters wide! In the early 1900s, this magnificent stadium was the pride of all Londoners.

This is why the emblem of the Olympic Games is based on the "White City" stadium. A high jumper is jumping out from the center of the picture with the "White City" stadium as the background, the use of perspective painting techniques, so that the whole picture has a certain sense of space. Nearly a century ago, this was a bold attempt in art.

5th Stockholm vintage emblem on the "patch"

The 1912 Stockholm Olympic Games is undoubtedly an important milestone in the history of the Olympic Games, officially recognized emblem debuted at the Games. During the preparations for the Games, the Swedish Olympic Committee hired Holzeberg, who had made early attempts at poster art, to design the Games' emblem. Holzeberg specialized in landscapes and portraits, and was known for designing the décor of churches, schools and other public ****ing places.

In creating this year's emblem, Holzberg was undoubtedly inspired by ancient Greek art and the tradition of nude participation in the ancient Olympics. In his work, several nude athletes waving the flags of all the competing nations are the subjects of the emblem. But his "retro" approach shocked the IOC, whose top officials thought Holzberg's design was too bold. Therefore, when the official emblem was printed, the nude athlete in the center of the picture was "artfully" decorated with two thin orange ribbons. But even so, many countries refused to publicly display the "patched" emblem.

In addition to the bold use of nudity to demonstrate the Olympic spirit, Holzberg also broke with the dullness of previous emblems by using several visually striking contrasting colors to set the mood for the Olympic Games' joyous celebrations. His anti-conformist approach was not fully recognized by the IOC, but the genius of the design had a clear impact on the emblems of many subsequent Olympic Games.

7th Antwerp host city branded

After the 1912 Stockholm Olympics, the IOC held a congress in Paris in 1914, which finalized the IOC's five-ringed flag and emblem, and made a number of resolutions of far-reaching significance to the development of the Olympic movement. However, the outbreak of World War I delayed the sixth Olympics, which was originally scheduled to be held in Antwerp in 1916, until 1920. The Olympic motto of "Higher, Faster, Stronger" was introduced, the Olympic flag was raised for the first time at the opening ceremony, and the athletes took the oath of office for the first time.

The emblem for this year's Games is the same design as the previous one. A half-naked discus thrower with strong traces of ancient Greece dominates the scene, with the flags of the countries participating in the Games encircling the left side of his body. The towering Gothic church spires of Antwerp and the river Scheldt that flows through the city are faintly framed to the athlete's right, and Antwerp's iconic coat of arms hangs prominently above the image, giving the Games' emblem the deep mark of the host city.

The 8th Paris Olympics emblem is officially born

Twenty-four years after the 1900 Olympics, the great sporting event of mankind is once again in Paris. In order to make up for the last Olympic Games by the World Expo "annexed" and left a bad impression of the athletes, the French government and the people of Paris in the preparations for the Olympic Games showed extraordinary enthusiasm, the Olympic Games venues and facilities are complete, all the organization and service work in order. But what really impressed people was the first appearance of the modern Olympic emblem.

In the six Olympic Games before this one, posters had been the main tool of publicity for event organizers. But complicated and cumbersome posters that were not easy to memorize made the promotion of the Olympics very difficult. Therefore, Parisian artists living in the capital of art used the shield-shaped coat of arms of the city of Paris as the main body to create the first "coat of arms"-like emblem in the history of the Olympic Games, which made the emblem easier to memorize and disseminate, and brought convenience to the promotion of the current Olympic Games. This is a bold attempt in the history of the modern Olympic emblem, creating a whole new era of Olympic emblem design.

9th Amsterdam Blue Complex sends hope

After three failed applications, Amsterdam, the capital of the Netherlands, finally won the right to host the 1928 Olympic Games. The Dutch released a white dove, a symbol of peace, at the opening ceremony and lit the stadium torch with kindling taken from Greece, in imitation of ancient tradition. Since then, the ceremony of releasing the dove and the continuous burning of the sacred fire during the Olympic Games have become a symbol of peace and an unchanging tradition of the Olympic Games.

The Netherlands is a famous "lowland country", a quarter of the country's land is below sea level, 1/3 slightly above sea level by one or two meters, in order to create a more habitable environment, people living here have been reclaiming land for generations. The emblem of this year's Olympic Games is based on the blue color of the sea, with the dynamic Dutch flag resembling the surging waves, holding up the reclamation hero holding an olive branch in the upper part of the picture. 1928, when the Dutch were constructing the 30-kilometer-long dyke between the North Sea and the Sea of Sunderland and reclaiming the Sea of Sunderland, the Dutch, who have a connection with the blue color, organically combined the image of their nation with the world's Olympics, and created a new Olympic emblem with simple colors and bold compositions.

The 10th Los Angeles Olympics five rings on the emblem

In 1931, the International Olympic Committee formally admitted the All-China Athletic Association as a full member of the 1932 China sent a three-member delegation to participate in the Los Angeles Olympics for the first time, the only athlete in the delegation, Liu Changchun, signed up to participate in the track and field 100 meters, 200 meters and 400 meters in the three competitions, but in the preliminaries, it was eliminated. However, he was eliminated in the preliminary round. Although the results were unsatisfactory, Liu Changchun's participation in the Olympic stage for the first time announced the existence of the Chinese.

Staying true to Coubertin's belief in the harmonious development of body and spirit, the Los Angeles organizing committee not only staged a grand festival of the arts, but also demanded greater artistry in the design of the emblem, which was therefore designed by Colaneri to look more elaborate than ever before. In front of the shield-shaped Stars and Stripes, the Olympic motto of "Faster, Higher, Stronger" calls for athletes to strive for excellence, and the olive branch representing victory is wrapped around the five rings, reinforcing the competitive meaning of this year's emblem.

With the third St. Louis Olympic emblem strong traces of European high art in sharp contrast, the emblem with the characteristics of the United States of America's popular art. The striking American flag, the seemingly randomly outlined olive branch, and the playful text all announce the arrival of a strong era of Native American culture. In addition, in this year's emblem, for the first time, the Olympic five rings symbolizing the unity of the five continents, which is a major turning point in the history of the Olympic Games emblem design, marking the design of the Olympic Games emblem is gradually moving towards standardization and maturity.

11th Berlin Nazi rampant Olympic humiliation

In 1934, Hitler as the head of the Nazi Party in full control of the German regime, began to implement the fascist expansion of the army in preparation for war. 1936 Berlin Olympic Games has become the Nazi propaganda Aryan racial superiority, whitewash war attempts on the stage. Under such historical circumstances, the emblem of this year's Olympic Games departed from the Olympic purpose of peace and competition and showed the strong aggressiveness of the Third Reich.

In the emblem, a Prussian eagle on the Nazi party emblem stands tall above the distorted five Olympic rings, symbolizing the absolute hegemony and conquest of the German Empire. On the periphery of the eagle and the five rings, the designers had originally used the Brandenburg Gate, the symbol of Berlin, as a decoration, but the top management of the Olympic organizing committee did not like the open bottom of the arch and forced the designers to change the design. In the end, an Olympic clock replaced the Brandenburg Gate, and the rim of the clock reads in German: "I summon the young generation of the world," signaling the German fascists' sinister intent to use the Olympics to promote Nazi ideology to the world.

In addition, most of the artistic creations and souvenirs of this Olympic Games are themed on the characteristics of the Aryan nation and Nazi symbols. Long before the opening of this Olympics, Hitler printed more than 240,000 copies of various posters promoting the Nazi spirit in 19 languages, a quantity that was quite shocking to the IOC. Rampant racism tainted the Olympic spirit and left an eternal shame on the history of the Games.

14th London war affects Olympic regression

The two Olympics in 1940 and 1944 were halted by the Second World War, and athletes from all over the world met in London in 1948 after a 12-year wait. The devastation of the war not only caused an overall decline in athletic performance at the Games, but also left the organizing committee with no time to put too much effort into the design of the emblem.

For this reason, the design of the emblem seems to have taken a 24-year step back in time, to Paris in 1924. The famous "Big Ben" replaced the Paris coat of arms, and the five Olympic rings seemed to be the only modern symbol of the emblem. On the emblem, the hands of Big Ben point to 4 o'clock, the opening time of the Games.

15th Helsinki Javelin Country Heroes

Finland is traditionally a great track and field nation and is known as the "Javelin Country". In order to commemorate the "father of the Finnish javelin", Olympic champion Matti J?rvinen, the Finns in Helsinki next to the stadium for J?rvinen built a white tower, tower height of 72.71 meters, which is exactly in 1932 J?rvinen in the Los Angeles Olympic Games won the javelin gold medal in the performance scale, the Olympic Games emblem this year, the white tower as the theme! This year's Olympic emblem is also based on this white tower as the theme. During the Olympic Games, the emblem was only made into a small badge by the organizing committee, used to mark the wearer's VIP status.

The Games are known for their friendly atmosphere, with the participating countries showing unprecedented understanding and peace in the aftermath of the war, and political struggles and regional conflicts almost extinct. In the harmonious atmosphere, the Olympic Games sports performance large-scale "explosion", the total **** more than 100 times the world record was broken.

■In this edition

■1st Athens Olympics

■2nd Paris Olympics

■3rd St. Louis Olympics

■4th London Olympics

■5th Stockholm Olympics

■7th Antwerp Olympics

■8th Paris Olympics

■ ■8th Paris Olympics emblem

■9th Amsterdam Olympics emblem

■10th Los Angeles Olympics emblem

■11th Berlin Olympics emblem

■14th London Olympics emblem

■15th Helsinki Olympics emblem

16th Melbourne and Stockholm modernity and classicism collide

■15th Helsinki Olympics emblem

■16th Melbourne and Stockholm modernity and classicism collide

In 1956, the Olympics came to the southern hemisphere for the first time, held in Melbourne, Australia. But because of quarantine problems with livestock, the IOC set up the equestrian events in Stockholm, Sweden, making this the only Olympics in the history of the Olympic Games where the northern and southern hemispheres were "united". Australia and Sweden, which belong to different continents, have their own cultural heritage and artistic concepts, so the design of the Olympic emblem also shows a huge contrast.

Australia is a country of immigrants, where ideas and cultures from all over the world collide and mingle, which has fostered a strong spirit of innovation among Australians. The oval runway emblem breaks away from the rectangular border of previous emblems, and the bright green color reveals the vitality of the emblem. Set against the olive branch wreath, the Olympic flame is lit on the Australian continent and burns under the Olympic Rings.

By contrast, the Swedes in Europe were very traditional. They followed the theme of the equestrian events, adopting a classical style of expression, using ancient Greek relief images, the Olympic emblem of the "retro" to the end.

17th Rome she-wolf raising the king of Rome

The symbol of the city of Rome is a bronze statue of a she-wolf nursing two babies. According to the Roman Epic, Romulus, the first king of Rome, was one of the two babies nursed by a she-wolf. From then on, the Romans regarded the wolf as a beneficent animal, with the "statue of a she-wolf nursing two babies" as the emblem of the city of Rome, the main symbol of the 1960 Rome Olympic Games emblem is the emblem of the city of Rome.

Below the statue of the mother wolf, the five rings represent the arrival of the Olympic Games, and the Roman numeral 1960 indicates the time of the Games. In 80 B.C., the Roman Empire, as conqueror, forced the 175th edition of the ancient Olympic Games from Olympia to Rome. But when the Olympic flame was rekindled in the city more than 2,000 years later, peace and joy were the themes.

Milestones in the design of the 18th Tokyo emblem

The Olympic Games first landed in Asia in 1964, in Tokyo, Japan. At this time, Japan was just recovering from the devastation of World War II, and the Japanese government was eager to use the Olympic Games to boost the economy and use it to increase the country's influence around the world. As a result, there was an urgent need for a unique emblem that could be easily communicated and remembered, and that would bear the distinctive characteristics of the Yamato nation.

Organized and planned by the government, a group of innovative young designers worked on the design of this year's emblem, and a strong visual impact was the main feature of the emblem that overturned the traditional one. This year's emblem has a significant regional brand, the emblem of the lower "Tokyo 1964" marking the time and place of the Olympic Games, the emblem by the gold Olympic rings in the middle of the Japanese flag sun design is very eye-catching, indicating that Japan wants to take the opportunity to revitalize the country of the Olympic Games mood.

The unified emblem mark was printed on all official documents, certificates, promotional posters and souvenirs at this year's Games, an unprecedented move in Olympic history. The simplicity of the emblem's design is very easy to recognize and remember, and Japan's strong promotional approach has caused the world to begin to take a fresh look at the once-neglected island nation.

The simplicity and practicality of the design concept had a huge impact on designers around the world many years after the Tokyo Games. The Tokyo Olympics became an important milestone in the history of modern Olympic emblem design, ushering in an era of designing Olympic emblems and related image systems.

19th Modern Expression of Mexico's Cultural Heritage

As a third-world country, Mexico could not invest as much money in the construction of Olympic venues as Japan did in 1964. Instead, the successful design of the emblem helped Mexico create an image of an atmospheric Olympic event in front of the world with limited pesos. The emblem became an important visual ambassador for the 1968 Olympics, leaving a lasting impression on people around the world.

The President of the Organizing Committee of the Olympic Games, a renowned Mexican architect, was unusually enthusiastic about the design of the emblem. His direct leadership of the emblem design team from a number of countries composed of master artists, in addition to the five Olympic rings must be used in addition to the logo, the organizing committee on the design of the emblem does not have any requirements. In this atmosphere of complete freedom, an outstanding emblem was born, reaching unprecedented heights in both expression and connotation.

The first impression of this year's emblem is the strong vertiginous effect and the sense of infinite space. The New York-based designer Lehmann used modern spectral art techniques to create a flowing image with the help of parallel lines with a sense of rhythm. The five Olympic rings stand out in black and white, and subtly become part of the number "68".

Mexico, located in Central America, is home to the oldest civilization in the Americas, where the highly developed Mayan and Aztec cultures originated. Designers in the shape of the emblem borrowed from the ancient Mexican sculpture of the line arrangement method, so that the emblem in the most modern expression of the deep also with a strong regional cultural flavor, this approach most directly announced the current Olympic Games held in the place.

The 20th Munich unlimited "universe" through the new ideas

In 1966, the International Olympic Committee voted to give the right to host the 1972 Olympic Games to Munich, Germany. The fact that the Games were held in Munich, the city where Nazi fascism flourished, demonstrated Munichers' strong desire for peace.

The emblem of the Games is a spiral called the "universe," a symbol of movement that creates a visual illusion of near infinity and expresses the Games' theme of "light, freshness, and generosity. The famous designer Eicher used this symbolic language to create an atmosphere of sport, rather than focusing on the traces of competition. This created a new way of thinking about the design of future Olympic emblems, and the emblems of Montreal and Los Angeles clearly reflect the influence of this design.

Simplicity goes back to basics at 21st Montreal

The Montreal Games were notable for their huge deficit, which was more than $1 billion throughout the preparations and conduct of the Games, even though the Games were held over only 15 days. That massive debt, which Montreal's 3 million taxpayers have been paying off well into the 21st century, was one of the biggest operational failures in the history of the Olympics.

Along with the failed operation, the Olympics also culminated in a simple logo, with the first letter of Montreal's alphabet, "M," superimposed on the five rings, which was all that was left of the logo, and the Canadians' creativity was reflected in the simplicity of the design, which went back to basics. The emblem is based on the red color of the Canadian flag and combines elements of the stadium track and the podium in its shape. The emblem invokes the full range of Olympic ideals, encompassing encouragement of the athletes' spirit, reverence for the victor's honor and the host city's seal of approval.

22nd Moscow "Stalinist" Emblem

After the IOC's decision to host the 21st Olympic Games in Moscow in 1974, the Soviet government invested a huge amount of energy and more than $9 billion in sports facilities, hoping to demonstrate the superiority of its national system by hosting a world event on an unprecedented scale. event to demonstrate the superiority of its national system.

This idea is also evident in the emblem of this year's event. The two intersecting runways are outlined in simple curved lines to create a "Stalinist-style" iconic building of the former Soviet Union, with the bright red color representing the socialist red regime, and the five-pointed star at the top symbolizing both the building and the Soviet Union's mighty power, a design that clearly carries a strong political connotation. But the Soviet government's dream of hosting the largest Olympics in history was dashed when the armed invasion of Afghanistan by the former Soviet Union in 1979 led to a boycott of the Games by many countries.

The 23rd Los Angeles Running Stars were unique

When Los Angeles hosted the Games again in 1984, the Olympic movement was facing a huge crisis. The Games had become a heavy burden on the host city due to a trend of increasing extravagance, and the retaliatory boycotts by the former Soviet Union and some Eastern European countries had drawn the Olympics into the political fray.

When Los Angeles hosted the Games again in 1984, the Olympic Movement was facing a crisis.

While unable to resolve the confrontation in the former Soviet Union, the Americans have made pioneering attempts to run the Olympics, successfully solving the financial problems of the Games and ushering in the history of the Olympics' move toward commercialization. The design of the Olympic "landscape", which appeared alongside the emblem, also made history.

Because of the boycott, this year's Olympics came up with the slogan "Join Us," around which designer Runyon created an emblem he called the "Running Star. He abandoned the simplicity of recent Olympic emblems in favor of a clever conception that creates a kind of athletic beauty. The emblem consists of the American flag red, white and blue colors of the five five-pointed star overlapping each other, symbolizing the integration of the five continents, 13 horizontal lines of varying thickness and represents the United States rose from the 13 British colonies. Although the "Running Star" has reached a high level of design, it has only succeeded the creativity of its predecessors and carried it forward, while the emergence of the Olympic "appearance" is a real breakthrough.

In the process of the operation of the current Olympic Games, the sponsorship of the Olympic Games for the businessmen in urgent need of a distinctive mark to identify themselves. Therefore, with the emblem, unified planning and design of the Olympic landscape came into being. The five stars, stripes, and colors of the emblem were used in abundance, in every venue, in every store, on Coke cups and French fry bags, and the Olympic look swept through the streets of Los Angeles. Everyone was swept up in the Olympic atmosphere, and people no longer needed words; color and line said it all.

The People's Republic of China*** and the People's Republic of China also made a second appearance at the Olympics after the 1952 Helsinki Games, sending a large 225-member sports delegation to compete in the remaining 16 major events, except for soccer, field hockey, boxing, equestrian and modern pentathlon. Xu Haifeng won his country's first gold medal in shooting since the 1932 Olympics, the first gold medal of this year's Games, and made himself one of the brightest stars in Los Angeles.

South Koreans' fetishism at 24th Seoul

With North and South Korea long divided and antagonistic, the South Koreans emphasized the theme of peace at this year's Olympics with the slogan "Harmony of Mankind," and used the Goryeo nation***s festive colors and tai chi symbols to reinforce their desire for national unity. The "Triple Taiji" is a theme of peace. The yellow, red, and blue ribbons in the "Three Taiji" symbolize the runway on a sports field, representing the harmony and unity of heaven, earth, and mankind, while the outer rotation of the three-color ribbons symbolizes the prosperity and progress of the world, and the inner rotation signifies the unity and friendship of athletes of different countries.

While the meaning is profound, the Koreans did not show any creativity in the design. The three-color stripes of the runway have a vague hint of what made up the 1980 Moscow Olympic emblem, while the dynamic lines at the end of the runway are the same as the running stars of the previous edition in Los Angeles. The classic elements of the Olympic emblem are instantly nationalized, and the Koreans have a knack for fetishizing them.

28th Athens olive branch back to the Aegean Sea

In 2004, one of the wonders of human civilization, the Olympic Games will return to its birthplace. On the sacred Mount Olympus, in the glorious Temple of Zeus, in the solemn ancient Olympic arena, the Olympic rhythm once again crosses the boundaries of time and space, and concentrates the eyes of all mankind on one point, meeting on the shore of the Aegean Sea and focusing on the olive branch.

The Aegean Sea, the cradle of ancient Greek civilization, is a dreamy blue sea full of poetry. Human beings, the founders of the Olympic movement, hand in hand around the olive branch crown. Olive branch, a symbol of peace and glory, without a trace of worldly interests. Three simple elements express the theme of "The Birth of the Olympics". Let us return in 2004, back to the Olympic homeland, in the Aegean Sea waves carrying up the olive branch crown, savor the true meaning of the Olympic Games.