Brief Introduction to the Author of China Traditional Culture and Enterprise Management

Liu Gang, Ph.D. in Management, Associate Professor of Business School of Renmin University of China, Assistant Dean, Director of MBA Project Center, Director of Case Study Center, Executive Director of China Enterprise Management Research Association and Secretary General of Beijing Modern Enterprise Research Association. He studied and visited Harvard Business School, INSEAD University, Lancaster University and the University of Texas at San Antonio. The main research fields are traditional management thought, enterprise strategy and culture, consumer behavior, logistics management and so on. He has published 23 books independently or as the first author, including Supply Chain Management-Research on Transaction Cost and Decision Optimization, Crisis Management, etc. He has published nearly 40 papers in core journals at home and abroad, such as Economic Research, Managing the World and China Industrial Economy. Published more than 130 columns in the best-selling financial newspaper. He presided over 6 national, provincial and ministerial projects such as the National Social Science Fund Project and the Humanities and Social Sciences Research Project of the Ministry of Education, and nearly 20 projects entrusted by enterprises and institutions. In 2007, he won four provincial and ministerial awards and the title of "Top Ten Teaching Model" of China Renmin University.