Traditional Culture Encyclopedia - Traditional culture - How about opening a children's clothing store now? Do you have any skills?

How about opening a children's clothing store now? Do you have any skills?

One: Although it's worse than before, it's still better than similar stores. First of all, look at the consumer groups you are targeting, high-end, high-end Korean version, brand line, personalized decoration, and master the collocation. Such people are stable and have strong spending power, but they must be able to withstand loneliness. The so-called three-year opening is not allowed. I take this route now because of low-end quantity, good quality, fashionable style and high cost performance. However, the inventory pressure is high, and it is easy to accumulate a large amount of inventory. Most children's clothes are sold as a whole, and the whole capital is not changed. It needs attention.

Two: children's wear is referred to as children's wear, which is suitable for children to wear. Including baby clothes, children's clothes, children's clothes, children's clothes, children's clothes and so on. It also includes campus costumes for primary and secondary schools. The pattern of domestic children's wear market is roughly that domestic and foreign brands each account for half of the domestic market. Although there are children's wear brands that have performed well in the first, second or third and fourth markets respectively, and there are also regional children's wear brands that are far ahead in each block, the concentration of children's wear brands is still not high.

Three: development space

Children's wear has great room for development. Everyone thinks that children's wear is the last piece of cake in the clothing industry. Many adult shoes and clothing brands have also come in. More adult single product brands switch to children's wear brands, and foreign trade enterprises operate the domestic market in the form of children's wear brands. And the international big-name extended children's wear categories have also entered the domestic market, trying to share a piece of it.

Four: Due to the intensification of competition in the middle and high-end children's wear market, as well as the improvement of domestic consumption level and the change of domestic consumption concept of children's products, not only the further market segmentation of children's wear brands has begun, but also many enterprises will enter infant or juvenile wear; At the same time, popular children's wear brands may appear, and high-end or even luxury children's wear brands will also emerge as the times require.

Five: foreign trade tail single clothing

The styles and specifications of foreign trade clothing are often in accordance with the preferences of Europeans, Americans, Japanese and Koreans. The styles are often ahead of the eyes of domestic consumers, and the specifications do not necessarily conform to the body characteristics of China people. However, due to their unique appearance, good fabrics, fine workmanship and relatively low price, they are still loved by many domestic consumers.

Six: "Real foreign trade clothing generally comes from export clothing production enterprises." A boss familiar with the foreign trade clothing business told Harry Potter Bear Children's Wear Franchise that most of the styles and designs of foreign trade clothing are provided by customers, and the fabrics are purchased at home or imported from abroad according to customers' requirements. When manufacturers produce, they often have a few more pieces than the number required by customers to prevent the lack of pieces caused by clothing quality problems, but the number of clothes processed in this way will not be too much. More foreign trade clothing comes from the "leisure time" that has been eliminated after many strict inspections before export, and most of these clothes flow to foreign trade clothing stores. This industry is called "foreign trade tail single clothing".