Traditional Culture Encyclopedia - Traditional culture - 1. The general consumer goods industry is categorized into - pathways and - pathways and the difference - 2. In consumer goods industry expenses generally refer to ___ and ___ !
1. The general consumer goods industry is categorized into - pathways and - pathways and the difference - 2. In consumer goods industry expenses generally refer to ___ and ___ !
But channels are called "channels", sales channels.
In the consumer goods industry in general, I think it should be divided into traditional channels and modern channels. It can also be called traditional channels and modern channels. The difference should be that the traditional channel is some stores ah malls ah and so on. Modern channels should be the establishment of a dealer network of the kind, and even subdivided into a first agent second agent or something.
Consumer goods industry costs, there must be sales costs ah, another dare not jump to conclusions, perhaps the channel construction costs or advertising costs or market research costs or something.
In fact, the owner's question should belong to the "marketing" professional category. Looking for people who study marketing should know more than me.
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