Traditional Culture Encyclopedia - Traditional culture - Is Taobao10 billion subsidy true, Zhihu?
Is Taobao10 billion subsidy true, Zhihu?
Taobao's cost-effective products are strictly screened, and the shops with active products have high-quality dynamic scores, which are very high in product service and after-sales.
Introduction to cost-benefit
Poly-cost-effective is a "10 billion subsidy" plan launched before 20 19. It is aimed at Pinduoduo's marketing operation strategy, which is an offensive tactic at the tactical level, and points to the market mentality created by the subsidy of 1 100 million yuan, which can retain more new customers.
In September, 2020, Juhua launched a subsidy of 654.38+0 billion yuan on "College Student Aid", claiming to invest 654.38+0 billion yuan for college students. College students can get an extra subsidy of up to 20% on the basis of the low price of the whole network.
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