What are the new media marketing models

Hunger marketing refers to the provider of goods intentionally lower production, in the hope of achieving the regulation of supply and demand, to create the "illusion" of demand exceeds supply, and to maintain a higher profitability and brand value of the commodity purpose.

Two, event marketing

Event marketing refers to the enterprise through the planning, organization and use of celebrity effect, news value and social impact of the characters or events, to attract the media, social groups and consumer interest and attention, in order to improve the visibility of the enterprise or product, reputation, and set up a good brand image, and ultimately contribute to the sale of means and methods of purpose.

Third, word-of-mouth marketing

Word-of-mouth marketing refers to the efforts of the enterprise to make consumers through their friends and family communication will be their own product information, the brand spread.

Four, emotional marketing

In the age of emotion, consumers buy goods valued not the number of commodities, quality and price, but an emotional satisfaction, a psychological recognition.

V. Interactive marketing

Interactive marketing refers to the enterprise in the marketing process to make full use of the opinions and suggestions of consumers for the planning and design of products or services, for the enterprise's market operation services.