What is the difference between social CRM and traditional CRM?

Social crm has two main aspects: social media marketing and social enterprise collaboration. In the future, with the development of socialization, customers need to be socialized with each other, between customers and enterprises, and between employees of enterprises, which can achieve seamless multi-channel collaboration.

Traditional CRM system: the core of the CRM system is the management of customer data, the customer database is an important data center for the enterprise, recording the various interactions between the enterprise and the customer in the marketing and sales process, as well as all kinds of activities related to the status of the provision of various types of data models for the analysis and decision-making for the later to provide support

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