Traditional Culture Encyclopedia - Traditional culture - Is Tesla's acquisition of traditional car company Daimler the best choice? Experts say it is less likely.

Is Tesla's acquisition of traditional car company Daimler the best choice? Experts say it is less likely.

Financial Network Automotive News? Some foreign media speculated that Tesla's acquisition of Daimler, a traditional car company, was the best choice.

Recently, Tesla CEO Elon Musk (Elon? Musk) said that the acquisition of a traditional car manufacturer will not be ruled out in the future.

On February 7, 65438, according to Techcrunch, Elon Musk (Elon? Musk) in Axel? Springer indicated that it is possible to acquire a traditional automobile manufacturer.

Elon musk said, "We will never launch a hostile takeover, but if a car company thinks it is a good idea to merge with Tesla, we are happy to start a dialogue with it."

Some media said that if Tesla acquired a traditional automobile company, Daimler would be the best choice among many traditional automobile manufacturers in the market. The reason is that Daimler is Tesla's main competitor. If the two companies merge, the former may be able to nearly quadruple Tesla's global automobile production and help the latter to further launch electric vehicle products in China and Europe.

Daimler's current market value is about $78 billion, while Tesla's market value is about $567.8 billion, more than seven times that of the former.

In the luxury car market in China, Daimler's Mercedes-Benz brand (hereinafter referred to as Mercedes-Benz) and Tesla occupy a leading position in the fuel car and electric car market respectively.

According to public data, the cumulative sales volume of Mercedes-Benz in China in the first three quarters was 569,700 units, up 8% year-on-year, ranking among the top luxury brands. China is already the largest single market of Mercedes-Benz in the world, accounting for one third of its global sales in the same period.

According to the data of the Federation, Tesla Model? In the first 65,438+00 months, the cumulative sales volume was 92,000, ranking first in the sales volume of new energy passenger cars. Ren Wanfu, a senior auto analyst, said that using Model? Y will be delivered domestically next year, and Tesla is expected to achieve further increment.

However, for the merger of Tesla and Daimler, Bai Yiyang, the international research department of China Merchants Bank, believes that the possibility is not high. "If the purpose of the merger between Tesla and Daimler is for the high-end customer base and fuel vehicle business, it is illogical."

In Bai Yiyang's view, once Tesla sets foot in the fuel vehicle market, the capital market may re-evaluate Tesla's market value, "it may not give Tesla a valuation of pure new energy vehicles". In addition, from the perspective of corporate culture, he believes that Tesla, as an entrepreneurial enterprise, does not fit well with the corporate culture of traditional automobile manufacturers.

Bai Yiyang said that the price of Tesla's acquisition of Daimler is much higher than the harvest. He believes that if Tesla conducts mergers and acquisitions, it can consider upstream industries such as batteries, autonomous driving and car entertainment, or downstream travel companies such as Uber and Raffles.

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.