Traditional Culture Encyclopedia - Traditional culture - Which of the following modes does online retailing mainly include?
Which of the following modes does online retailing mainly include?
1, B2B e-commerce mode. B2B is a business-to-business e-commerce model, that is, products, services and information exchange between enterprises through the Internet. B2C e-commerce mode. B2C is the so-called commercial retail, which sells products and services directly to consumers.
2.C2B e-commerce mode. C2B refers to the direct selling relationship between individuals and enterprises, which is to form a strong purchasing group by aggregating those scattered but huge users, thus changing the weak position of one-on-one bidding under C2B mode. At present, few domestic manufacturers adopt this model.
3.C2C e-commerce model. C2C is a person-to-person e-commerce model, and C2C business platform is to provide an online trading platform for buyers and sellers, so that sellers can offer their own goods for online auction, and sellers can choose their own goods for bidding. Groupon mode. Groupon mode is what we usually call group buying mode.
The benefits of mastering online retailing are as follows:
1, information advantage. Traditional retail is face-to-face shopping, and both money and goods are paid, basically leaving no contact information of customers; However, online retailing has logistics and distribution links, so it is legal and accurate for customers to leave their contact information when buying goods, which provides a powerful condition for future new product notification and service.
2. The information on the Internet spreads quickly, so the marketing effect will be good. Communication advantages. Traditional retail is face-to-face communication. It is difficult for us to hide our expressions and adjust our mood and tone on the spot. We may meet customers who are difficult to communicate with and it is difficult to avoid disputes.
3. Online retailing will not be like this. They use online tools to communicate. They can't see the customer's expression and hear the customer's tone. Even when you are busy, you can change people to continue communication, which can avoid disputes.
4. Tool advantages. Online retailing has incomparable advantages over traditional retailing in tools. These tools can greatly improve our work efficiency and service quality, and also promote sales.
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