Traditional Culture Encyclopedia - Traditional culture - Is decentralization the core feature of new media?
Is decentralization the core feature of new media?
One of the core features of new media is decentralization, which means breaking the centralization of traditional digital media and changing the power relationship between users and traditional media.
Driven by network platform technology, new media has the characteristics of easy access, timely access, strong interaction, distributed storage, credibility and ubiquity.
It can change users' access, upload, search and discussion of external information more freely, which also makes the generation, dissemination and distribution of digital media more equal.
In addition, with the continuous development of network technology, the essential characteristics of new media are also of great significance to social networks, which not only changes people's communication forms, but also changes the industrial structure of traditional media.
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