Traditional Culture Encyclopedia - Traditional culture - Cross-border e-commerce data collection and market research methods are no different from traditional retail.

Cross-border e-commerce data collection and market research methods are no different from traditional retail.

Do you want to ask "what is the difference between the data collection and market research methods of cross-border e-commerce and traditional retail?" The difference between them lies in different data collection methods and different market research methods.

1. Different data collection methods: Cross-border e-commerce can collect a large amount of data through online platforms, including user behavior data, transaction data and user evaluation. These data can be automatically collected and analyzed by electronic systems. Traditional retail needs to collect data through field research and questionnaire survey. This is time-consuming and laborious, and the amount of data is small.

2. Different market research methods: Cross-border e-commerce conducts market research through online surveys, user feedback, social media analysis, etc., and uses data analysis tools on online platforms to obtain information such as market trends and competitor analysis. Traditional retail uses field research, questionnaire survey and focus group discussion to conduct market research. It consumes more time and resources and is limited by the number of samples and research objects.