Overview of Mengniu Management Model and Enterprise Strategy

For example, whether it is the ingenious contrast strategy at the beginning of its establishment, the perfect combination of Mengniu yogurt and Super Girl, or the decentralization and matrix transformation that embodies the standardization of Mengniu management, not to mention the famous "Mengniu Business School", which advocates the grassland spirit of public ownership and penetrates the charm of Mengniu throughout its development process ... It deeply digs the unique charm of Mengniu from many angles, hoping to give readers a brand-new attitude towards Mengniu.

This book is one of the series.