How to design a website to achieve better marketing effect?

At present, the traditional display function can no longer meet the needs of use, and most webmasters will consider making marketing websites. I think the production and design of marketing websites should consider the following points:

Page design: through the use of pictures and color matching, it shows the effect of high-end atmosphere, attracts users' attention and stays for a period of time, and also plays a marketing role. However, the content of the website is mostly text, and it is forbidden to use flash and js scripts in large quantities. These seemingly dazzling effects, in fact, do not have much optimization effect, so the page design of the website is mainly concise.

Structured typesetting: avoid displaying unnecessary or not what users want to see most, show important content to users at the first time, or make it convenient for users to find it quickly. Users don't have much patience to spend a lot of time browsing, and saving users' time is also a way of realizing marketing.

If a website wants to be promoted well, there will usually be a marketing team to optimize it. Then the static design of web pages will be beneficial to the crawling of search engines, and static pages will also improve the access speed of pages.

To satisfy the user's experience function, we need to consider the interaction function with the user, and we can set up the function of online communication, but refusing to pop up the window repeatedly will make the user very disgusted. Or set up interactive columns, such as forums. Through some online activities, we can not only cultivate some loyal users, but also improve the activity of the website.

Finally, it is important for a marketing website to have a good design, but establishing a good brand and maintaining a good reputation are also top priorities, which involves the maintenance and operation of the website in the later stage. The website should not only be beautiful, but also produce fine content.