What is the relationship between smart tourism and tourism?

Tourism is an important field of China's economic and social development, a strategic pillar industry of the national economy and an important field of digital economy construction. The Guide to the Application of Smart Tourism Scenes (Trial) jointly issued by the Resource Development Department of the Ministry of Culture and Tourism and the Social Development Department of the National Development and Reform Commission (hereinafter referred to as the Guide) is a necessary measure to further expand the application of digital economy and promote the rapid recovery and transformation of tourism.

The Guide aims to promote the application of smart tourism scenes, consolidate the construction of smart tourism with scene construction, empower the tourism industry with information technology, improve industrial efficiency, reshape the tourism experience, reconstruct the industrial structure, give new vitality to the tourism industry, and promote the transformation and upgrading of the tourism industry to achieve high-quality development.

Smart tourism scene is a comprehensive integrated application of modern information technologies such as 5G, big data, cloud computing, Internet of Things, artificial intelligence, virtual reality and augmented reality in the tourism field. Tourism activities in the era of digital economy mainly occur in smart tourism scenes. Smart tourism scene is the basic space and elements for tourists to complete the tourism process, the digital connection between tourists and tourism resources, and the brand-new experience space created by information technology for tourists. In the construction of smart tourism system, smart tourism scenes are the most direct contact with tourists, such as information push, e-ticket reservation, smart tour and convenient admission. Therefore, the smart tourism scene is the construction field that has the closest relationship with tourists and can directly improve tourists' experience and satisfaction.

From the perspective of tourists' needs, the construction of smart tourism scenes is user-oriented and fully considers the actual scenes faced by tourists, which is an important starting point to solve the development of smart tourism. For tourism enterprises and tourism management departments, starting with the construction of smart tourism scenes, enriching tourists' experience with different scenes and creating a deep sense of participation can better meet the individual needs of tourists at all stages, provide efficient and accurate services for tourists, further stimulate tourists' consumption vitality, and also better manage and serve the industry and promote its healthy and orderly development.

Enjoy the tour, seize the opportunity of smart tourism development, and take the lead in laying out the smart tourism industry. The intelligent * * * tour aid cabinet can provide tourists with a variety of intelligent tour aid products, meet the needs of tourists for convenient travel, and help the intelligent transformation and upgrading of scenic spots.