Milk tea shop entrepreneurship training course

This course aims to help entrepreneurs understand the operation and management of tea shops, master core skills and practical experience, and improve the success rate of entrepreneurship.

Company introduction and cultural inheritance

Understand the company's background and culture, and inherit the business philosophy and experience.

Brand image and positioning

Introduce the brand image and positioning, focusing on the core value and differentiated competitive advantage of the brand.

Product introduction and production process

This paper introduces the core products, formula and production process of tea shop, and teaches the production skills and matters needing attention.

Customer experience and service standards

Explain customer experience and service standards, and teach how to improve service quality and customer satisfaction, including service etiquette, language and communication.

Marketing strategy and practice

Introduce marketing strategies and practices, including market research, brand promotion, promotion activities, membership system, social media marketing, etc.

Management system and training plan

Explain the management system and training plan, including personnel management, quality control, food safety, sanitation and disinfection requirements and training plan.

Code for store design and decoration

This paper introduces the norms of shop design and decoration, including the requirements and suggestions on shop image, decoration style, prop placement, lighting, music and so on.

Practical training and evaluation

Conduct practical training and assessment, including making milk tea, serving customers and cleaning.

Training summary and feedback

Summarize the contents and achievements of the training, collect the feedback and suggestions of the trainees, and provide direction and reference for the follow-up training and improvement.