Automotive marketing strategy and rival competition analysis?

Enterprise competitor investigation is a recurring investigative activity of the automobile business enterprise, mainly the investigation and research of enterprise competitors. Business competitors can be divided into real competitors and potential competitors.

Investigation to understand: what are the main competitors, their ability to control the market, how much consumers recognize the main competing products; automotive market capacity and competitors in the target population in the market share is how large; the degree of competition in the market; with the enterprise is a direct or indirect competition; the competitors' sales capacity and market plans; competitors on the distribution channels The degree of control of the competitor's distribution channels and methods; competitors sold models and services in the strengths, weaknesses in what areas; what consumer requirements have not yet reflected in the competitive products; market competition focus and opportunities.