Internal product manager can switch to do Internet product manager?

Yes, but you need to pay a lot of Internet product manager first of all to understand the general traditional product manager will be things, and secondly to understand the website network promotion, network marketing, network operations and so on.

Internet product manager in the Internet company in the core position, the need for very strong communication skills, coordination skills, market insight and business sensitivity. Not only do they need to understand consumers and the market, but they also need to be able to work with a variety of teams with very different styles, such as development teams and sales teams. The most famous Internet product managers such as Baidu's Yu Jun, Tencent's Ma Huateng and so on. It can be said that the Internet product manager determines the success or failure of an Internet company.

Internet product managers may have different job responsibilities due to the different industries. But the core job content basically includes the following aspects:

1) responsible for the website demand program and operational strategy feasibility proposal;

2) responsible for the website content planning, advertising space development, management and schedule operation management;

3) statistics website data and user feedback, analysis of user needs, behavior, collection of website operation generated by the Product purchasing and website function requirements, synthesize the opinions and suggestions of various departments, co-ordinate, discuss, modify, and develop a feasible program;

4) and the technical department, editorial department, and other departments work closely together to ensure that the product to achieve the progress and quality, and to coordinate with the relevant departments to carry out the development of the site and the daily maintenance;

5) cooperate with the marketing department, the customer service department to carry out the relevant business cooperation, track competitors;

6) cooperate with the marketing department and the customer service department to carry out business cooperation.

6) Grasp the Internet market trends, develop product competition strategy and plan.

6) Grasp the Internet market trend and make the product competitive strategy and plan.