How to do marketing in two sessions

Basic qualities that marketers should have

Basic qualities:

(I) Honesty and integrity

Honesty and integrity make us open-minded and enterprising.

Honesty and integrity is a necessary way to gain the respect and trust of others.

Honesty and integrity allow you to achieve greater long-term benefits.

Honesty and integrity are the foundation of your personal brand image.

An honest person has a natural demeanor and an open mind, which makes people like to be close to you and interact with you, and it is easy to communicate with people and gain their respect and trust.

You can win other people's respect for you, may be because of your elegant manners, kind behavior, humorous language, broad knowledge, prominent position and rich experience. However, if one of your falsehoods is exposed, all your strengths and charms will be swept away. All of your original advantages have been turned into a false and dishonest disguise.

Remember to be: honest but not pedantic, smart but not hypocritical.

In order to achieve these purposes, sales people should follow the truth, that is, honesty and integrity of this norm. In the specific sales process, to do "three notes", "four", "four do not".

"Three notes"

Get the facts first, after the publicity of the sales process, to provide customers with real products and services

Information, do not fabricate and disseminate false information to deceive customers.

To ensure that the material is detailed, in front of the customer to introduce the case, must be clearly explained in six of the

Element, usually referred to as "5WIH" that is, who, when, where, why and how.

Disclosure of the truth, salespeople should be in the negotiation process to report feedback from all sides

Truthfulness is the life of a salesperson.

"Four things to do"

To be sincere yourself

Think twice before you speak

Consider another way of expressing yourself

Moderate the facts with kindness

"Four things not to do"

Not to exaggerate

To exaggerate

Not to exaggerate

Not to exaggerate

Not to exaggerate

Not to exaggerate

Don't exaggerate

Don't ask others to cover up for you

Don't say "harmless little scares"

Don't cover up for others

(2) Ambition

The first thing for a person with ambition is to set clear goals. But you have to be realistic and ask yourself if you have the right understanding of yourself and be sure that the goal you set is what you want to achieve and can achieve. Don't set a goal that you can't reach.

The person who has a clear goal is the one who gives his all regardless of everything;

The person who has a clear goal will surely succeed in overcoming all difficulties;

The person who has a clear goal will surely fully realize the value of his own life;

No matter what kind of goal, it means that you need to use your will to resist the physical exertion and spiritual exhaustion, and these states will be repeated again and again. exhaustion, and these states will strike again and again, so you must overcome it the first time it occurs, for procrastination is the greatest enemy.

Personal goal-setting program:

+ + +

Breakdown of goals

When breaking down your goals, you should first identify the various elements that will be required to reach the overall goal, and then break down the various elements into your daily action goals by time.

Goal elements:

Improve sales skills Manage your time

Improve professional knowledge Emphasize market information collection and feedback

Cultivate the spirit of persistence Familiarize yourself with the market situation Understand the status of competitors

To achieve the goal of the person must do the following:

Decide which goals you particularly want to achieve. of the goal.

Commit yourself to doing whatever it takes to reach your goals.

Harden your heart and don't stop chasing your goals in the middle.

Push even a little bit towards your goal every day, make a note of the effort you must do each day in order to reach your goal

Get good at utilizing and harnessing your personal strengths, along with self-discipline, and don't forget the promise you made to yourself.

Require the support and encouragement of others.

After reaching a goal, use past successes to motivate yourself to start a new day.

(3) Be confident

Be confident by building your true "self-image".

Be confident by telling yourself "I can do this".

Be confident that you are constantly updating your self-image.

"We can never get lost if we have faith to lead the way" - Proverb

"You can do anything if you have faith. You can succeed if you believe you can."

--Napoleon. Hill

"Strong confidence is the source of success, no matter how big or small the talent, no matter how high or low the talent, success depends on the power of strong confidence, let "I can do it" be your motto -- anonymous

"You can do anything if you believe you can do it.

Correctly recognize and analyze yourself

Can you constantly update your self-image?

Can you fairly evaluate your own behavior and image?

Are you aware of your weaknesses and strengths?

Are you confident in yourself?

(4) Persistence

(1) "Persistence" is a must on the road to success.

(2) "Persistence" can stimulate your development potential.

(3) "Perseverance" will enable you to overcome difficulties and reach the other side of the victory.

(4) "Perseverance" is the key to overcoming "fault lines".

"Fault line": those in your sales process so that you gradually lose enthusiasm for the moment, those who make you feel that you are doing something futile and far from the success of the moment, those who are difficult to lift your head at the moment, this moment often make a wrong judgment, and destroy your will. This is the "fault line" you face!

Persevere, persevere, cross the "fault line" and dig down three days, you will find gold. Let this mindset be your motivation to keep going.

Cultivate perseverance and perseverance.

Persistence and perseverance are based on a state of mind that can be cultivated and trained, and, like all other states of mind, stems from a definite goal:

①Goal Determination

Knowing what you are seeking is the first step: and it is also the most important step in the development of perseverance and perseverance, which is the strongest motivation that can drive a person to go beyond the many difficulties.

②Self-improvement

Belief in one's own ability to carry out a plan can inspire a person to stick to the plan and not give up.

③Planning does

Making a clear and specific actionable plan can encourage a person to persevere.

④Correct knowledge

Knowing that one's wise plans are based on experience can encourage one to be steadfast; not knowing and relying on guessing sideways tends to destroy constancy and perseverance.

⑤Cooperative spirit

Harmony and mutual assistance with others, mutual understanding, solidarity and ****, easy to encourage perseverance and perseverance.

6 Habits

Habits are the direct product of persistence and perseverance.

(6) Self-reinforcement of willpower:

①Proactively socialize with people who can help you set clear goals; they are your personal think tank and help create many patterns for you to follow.

2) Develop your plan and seek knowledge, competence, confidence and strength from the members of your personal think tank.

3) Distance yourself from people and environments that may give you low self-esteem; it is impossible to develop positive self-esteem in an environment of dissipation. Remember, force of habit is going to make a person completely vulnerable to their surroundings.

④ Cut off unpleasant experiences and memories of the past. A strong will does not hold on to the past; self-esteem can be a result of a state of strong and persistent desire to pursue goals that have not yet been attained, and then the force of habit will transform these strong desires into substantial and valuable benefits.

⑤Use all possible methods to fill your heart with clear goals, such as aphorisms, creeds, photographs of exemplary people, and quotations from famous people. The clearer and more habitual the images are, the more quickly they will be accepted by the force of habit, and the more quickly they will be imprinted on you. And the more quickly they will be imprinted on your subconscious mind.

6Do not inflate your self-esteem, for the slightest mistake may divert you from the goal to be attained.

(7) Cultivate good habits of life and work, self-restraint and self-discipline, the desire for enjoyment and comfort, and even corruption can never achieve the desired goal.

(V) Positive and enterprising

"Whether a person can succeed or not, the key lies in his state of mind. There is a clear difference between the successful and the failures, and that is that the successful have a positive mindset, while the failures are just the opposite, they are generally negative minded people."

--Napoleon Hill

"The success of a salesman, in addition to his talent, ability, qualities and internal motivation, but also without another important factor, that is, the positive factors of mentality and optimism. "

American scientists' psychological research conclusions.

(1) learn to play deaf in both ears, never hear the sound of dissipation.

(2) Positive mindset contains infinite potential, at the same time has great magic.

(3) progressive, perseverance, which is mainly manifested in diligence, looking for all opportunities to learn, continuous learning.

(4) as long as you pay more effort, there will be unexpected gains.

(5) when you are fighting with the "failure", is the time you need the most positive mindset.

(6) When you are in adversity, you must spend several times the effort. to build and maintain your positive mindset.

(7) When you are in a difficult situation, you should use your confidence in yourself, and your clear goals, and positive mindset into concrete actions.

Conclusion:

①Marketers with a positive mindset and optimism must be more successful than those who are pessimistic in completing the sales task and reaching the set goals.

②In selecting the required marketing personnel, marketing personnel with positive mindset and especially optimistic marketing personnel are more guaranteed to succeed than pessimistic marketing personnel.

③The marketers who are pessimistic can become positive and optimistic if they are effectively improved.

(F) influence others

The so-called influence is a person in the interaction with others, affecting and changing the psychology and behavior of others, so that the influence of all people, the intensity of the different, and with the change of the interaction object, the change of the environment, the influence of the role played by the changes.

Types of Influence Source Characteristics

Power Influence ① Position ① Compulsory

② Status ② Extrinsic

③ Power ③ Irresistible

Non-Power Influence ① Character ① Compulsory Natural

② Knowledge ② Intrinsic

③ Talent ③ Expansive

④ Qualities

⑤ Performance

For marketers, the influence on customers mainly comes from non-power influence, which includes experience, knowledge, character and other factors, and its establishment and cultivation is a long-term process to improve the overall quality of individuals.

Language performance ability

Performance 1: clear and concise

Performance 2: persuasive

Performance 3: infectious

Performance 4: appropriate body language (gaze, expression, gestures)

The overall feeling of communication = 7% written expression + 38% verbal expression + 55% facial expression

The overall feeling of communication = 7% written expression + 38% verbal expression + 55% facial expression

The overall feeling of communication = 7% written expression + 38% verbal expression + 55% facial expression

Performance 5: Effective way to be good at understanding others

10 key elements of understanding clients:

Listen carefully to what the client says;

②Recall what the client has said in the past;

③Assume that the client is all about self-interested activities;

④Demonstrate consistency between your words and actions;

⑤Through eagerness and enthusiasm demonstrating your beliefs;

⑥ liking your clients;

⑦ being sincere and open and frank;

⑧ refraining from criticizing and commenting;

⑨ respecting privacy;

⑩ exchanging information in a calm and natural manner.

Four ways to influence others:

①Concordant credibility

②Persuasive power to move people's hearts

③Win-win negotiation ability and skills

④Decision-making boldly when the situation is unavoidable

(VII) Acute Resourcefulness

①Acute insights (observing, thinking, analyzing)

② capture and interpret information (collect, organize, analyze, think, summarize)

③ see the essence through the surface (observation, investigation, analysis, thinking, summarize)

④ ability to adapt (analysis, decision-making, evaluation)

⑤ divergent and reverse thinking (flexible, resourceful, regular)

⑥ confident mind

⑦ a prepared Mind

(viii) Effective Management

Prioritize your work:

Importance

Very Important Not Important

Urgent Important and Urgent Important and Urgent Not Important but Urgent

Timely

Not Urgent Important but Not Urgent Not Important and Not Urgent

List your priorities for a year's implementation schedule<

③List your most recent tasks/events

④Determine the most important daily priorities

⑤Marketer's time allocation:

For sales 55% For face-to-face interaction with customers 30%

For telephone communication 25%

For other matters Travel and waiting 18%

For management work, administrative matters 15%

Service visits 12%

6 time management in the 80%: 20% principle

that is, 20% of the customers may bring you 80% of the sales, while the other 80% of the customers can only bring you 20% of the sales.

(IX) mathematical ability

1, mathematical and logical ability

Mainly refers to the mathematical logical thinking ability, arithmetic ability, spatial imagination, and the use of mathematical knowledge and methods to analyze and solve problems.

Sales work is often involved in price, cost, gross profit, net profit and other capabilities, to maintain sensitivity to numbers, data, help salespeople make quick and correct decisions.

Math commonly used in sales:

Contributed Gross Profit

Contributed Gross Profit per unit, which refers to the difference between the selling price of an item and the variable cost of making and selling that item. In essence, it is the amount available to the marketer to compensate for the fixed costs of production, the company's operating expenses, and finally the unit that makes a profit.

Total contribution to gross profit = contribution to gross profit per unit x sales volume

②Costs

Variable Costs: Variable Costs: Variable Costs are those costs that are fixed per unit of product, but vary in total based on the amount of manufacturing and sales. In other words, it takes a certain amount of raw materials and labor to make a unit of product. The more we make, the higher the total variable costs. (e.g., labor, raw materials, packaging, salesperson bonuses, commission on commission).

Fixed Costs: are those costs that do not remain constant in the aggregate with changes in the quantities produced and sold. (All costs of sales except commissions).

3) Break-even point

In determining the quantity or amount of sales that must be made to compensate for all the fixed costs involved, such a level of sales is known as the break-even point, which is calculated as follows:

Expression of Specifics and Calculation of Break-even Point

Expressed in terms of quantity: Break-even point = Total Fixed Costs / Gross Profit per Unit Contribution

Expressed in terms of amount: break-even point = total fixed cost/[1-(variable cost per unit/selling price per unit)

Break-even point = break-even point expressed in terms of volume X selling price per unit

4 Profit target:

Sales target at what level of volume we can make a profit

5 Market share

Market share = company's sales level/total market sales

⑥Capital expenditures (depreciation and apportionment of fixed assets)

(X) Thinking correctly

①Cultivate the ability of inductive and deductive reasoning

Induction: the reasoning process that leads from part to the whole, from the particular to the general, and from the individual to the group, which is based on experience and empirical evidence, and draws conclusions from the foundation. from which conclusions are drawn.

Explanation: a process of reasoning based on general logical assumptions and leading to specific conclusions.

②Learning to think correctly

Correct thinking must be based on two important foundations:

Inductive reasoning based on assumptions about unknown facts.

Evolutionary reasoning based on known or recognized facts.

Marketers, every day to face a large amount of a variety of information and intelligence, as well as some emergencies, if you can not think correctly, will lose themselves, and even make the wrong decision, therefore, you must be able to make a scientific and effective based on the facts of the ability to make a scientific and effective judgment, induction, reasoning, and so on, so that rapid and correct decision-making.

Two, how to become a qualified marketer

Whatever position you are in, every day in the face of your customers, up and down the ranks within the company, between coworkers are serving each other as customers, the company's external community, the owner of the premises, administrators, attendants ...... consumers are our God, is that we must rely on and turn to. Is we must rely on and turn to the customer, how to win their favor, is we must cultivate the character.

A, cultivate their own good character:

(a) popular instrument: when you are graceful, unusual instrument, has laid a good impression of your success, of course, but also rely first on the connotation of continuous improvement.

1, generous appearance, the first impression is a silent language, in order to improve their own value, must not ignore your packaging.

(1), dress: to adapt to the environment, decent dress is always better than casual and informal casual.

(2), eyes and facial expressions: focus on each other, smile, naturally, will make you and customers closer.

2, full of self-confidence, humble speech, attentive listening, friendly conversation, will give others a kind of affectionate feeling. To pay attention to talk:

(1), moderate voice, low tone is always more polite than a loud voice, speech should be clear, not too fast, not too slow.

(2), the tone of voice is rhythmic, not set in stone.

(3), the wording is short, respect each other.

(4), the speech is full of spirit, clear words.

(5), avoid: hoarse, slack, careless, inappropriate language, nagging, use of indecent words, dirty words.

3, behavior generous and decent, modest and courteous, pay attention to change the bad habits such as:

(1), smoking should be compatible with the environment, avoid walking while smoking, talking with a cigarette in his mouth, smoking in the no-smoking, smoking in front of non-smoking customers.

(2), when others are talking, interrupting, rambling, desertion, repeated questions, disrespect for others ......

(3), some unnecessary small movements in conversation with others, fiddling with glasses, picking their noses, taking the ear, knocking objects, flipping pockets, crossing the legs, shaking the body, shaking the feet. ......

4, shaking hands is through the body language to each other to express concern, thanks, should pay attention to:

(1), do not flow form.

(2), moderate time, not too long and not too short.

(3), moderate strength, not too big and not too small.

(4), keep eye contact with the other person and focus on them during the handshake.

5, pay attention to etiquette, etiquette is an indispensable part of interpersonal relationships:

(1), talk to try to take up too much of other people's time.

(2), to please each other without losing decency, leaving a good impression.

6, health is a manifestation of vitality, will make customers feel vibrant, healthy body reflects your good habits, is a well-organized person (such as: exercise habits, work and rest habits, eating habits, dealing with habits, study habits).

(2), cheerful and enthusiastic character, reflecting patience and perseverance, in order to improve their quality of connotation should be:

1, to themselves: strict, self-esteem, self-confidence, self-discipline.

2, to others: happy and helpful, tolerant.

3, to things: meticulous, not afraid of trouble, do their best.

(3) A proactive attitude will make you invincible.

1, set up a firm mission, and for the realization of the mission, determination and courage to struggle.

2, passionate about the cause, dedicated, happy spirit.

3, full of confidence in the cause, I can! I can! Hard work, with a diligent style of approach to the work engaged in.

B, secondly, in the actual work, we have to familiarize ourselves with the knowledge of the industry, improve our insight in the actual operation, and practice our guts in the competitive wrestling, so that we can use our knowledge to gain victory in the cruel competition.

(A), the industry's knowledge includes:

1, the history of the industry, the development of the industry, the industry today, the industry's future predictions.

2, industry consumer demand, favorites and changes.

3. Factors in the industry that influence and constrain each other.

4. Information about competing brands.

(2), product knowledge:

1, general knowledge of the product, production, packaging, use of performance.

2, the product's social status, prospects.

3, the function of the product, the value and the relative comparison of peers.

4, the product's brand awareness, trust and reputation.

(C), their own company:

1, the company's past, current situation and the development of the grand plan (plan).

2, the nature of the company.

3, the company's economic strength, social status, industry status.

4, the company's management, services, policies, structure, interpersonal relationships ......

C, to improve sales skills:

The ultimate goal of sales is how to convert the functions of the company's products, services to the interests of the customer, the interests of the consumer, so that the circulation of customers in the process of business, selling Get reasonable profits and appropriate benefits, so that consumers in the process of using, tasting products, feel the brand image, quality assurance, fashion satisfaction and value for money enjoyment. All the sales operation, sales strategy, sales techniques are thus generated.

The development of the market economy so far, from the circulation of the competition into the competition for places, without the possession of the place and the end of the digestion of the channel, the product is not circulating. The development and consolidation of the market can not be separated from the place of public relations and maintenance. How to do a good job of public relations and maintenance of the place, should pay attention to the following six aspects of work:

(a), recognize the terminal stores.

1, and the mutual recognition of the object of the store (store owners, management managers, ministers, attendants, shopping mall buyers ......).

2, to find out the consumption level of the terminal stores, business conditions, the influence of the local ......

3, the projects operated, characteristics. Operator's awareness, behavior.

4, the status of the company's products in the terminal stores.

(2), consolidate the terminal foundation.

1, the company's products in the terminal field of the state (is the introduction period, expansion period, or consolidation period ...).

2, the appropriate use of controllable resources, promotional tools, so that the company's products from scratch, from small to large, from unrecognized to recognized, and constantly accepted by consumers.

3, and terminal stores to strengthen contact and communication with the object, the establishment of the brand and their business relationship, so that the brand's culture, function, utility in the object of the assistance to the outside to promote, publicize and disseminate.

(3), customer maintenance:

Who helps us sell wine? Why will help us sell wine? What is the psychology of the target? How can we have a group of terminal personnel who embrace the company's products and serve us to sell good wine, since we have to rely on them, we must do a good job in the maintenance of the terminal store customer relations:

1, active communication, in the daily work of each other to know each other, in the interaction of caring for others, make friends.

2, the use of resources for incentives, the relationship of friends will be upgraded to a close friend, confidant ......

3, just the right amount of compliments, courtesy under the help of others, are able to lift each other can make each other satisfied.

4, take the initiative to care for and help others, will get a good return.

5, in the communication process, in the incentive activities will be the brand culture dissemination, will be the selling point to promote, expand the impact.

(D), to understand the situation of rivals:

Only know yourself and know your enemy in order to be sure to defeat the other side, to defeat the other side of the place of competitors to master the status of activities is very important.

1, those brands pose the greatest threat to my company's products (especially the same grade of liquor, promotional efforts and recognized by consumers of liquor).

2, what are the rivals' selling points?

3, the opponent's promotional activities, promotional strategies? What is the effect?

4. How are the venues reacting to the above products? What is the consumer response to the rival brand?

(E), the forecast of sales.

Based on the status of the terminal place, the opponent's input, the company's products, promotional strategies, efforts, products are expected to produce what effect in the place, the place of the sales will play what changes? With what method is more conducive to the expansion of the company's products? Each business manager, there must be a prediction, and for this reason, the proposed work plan and sales countermeasures.

(F), difficult to break through:

Consolidation of product sales is to rely on the product brand culture, quality, price, utility, consumer fashion, as well as incentives to enter the market, through human efforts to make the object of sale. Awareness of the product, produce feelings, produce recognition, development to favor. Any product can only have a solid market position if it is finally recognized by consumers. For this reason, many brands have invested a lot of financial and material resources to pursue "recognition". But we have to know, the whole world is not possible, all the brands into the market, will not have unlimited resources, it is impossible to afford endless promotions, a lot of fancy promotions and promotions are phases, can not take care of the whole situation, there are always its shortcomings and weak links, focusing on the firepower to break through, in order to minimize the investment in order to obtain a greater return, and achieve long-term success.

When you look at your own life, hard work, have a good character, a wealth of knowledge and in practice to improve their sales skills, and one heart, one mind, one body, one line of work to do the best, you will become a trustworthy and popular professional marketers.

Wishing you success!

Three, marketing self-management

Marketing activities, most of the marketers are outside the company's premises, that is, away from the supervisor can be directly controlled by the field and the scope of the area, and put into the customer's area of the single combat, independent work. Therefore, each salesperson must have the ability to self-management that is self-discipline, self-restraint. And should be highly aware of the self-action management is only sales target management and efficiency management aids and practices, whether the goal can be achieved, the efficiency of the high and low as well as the implementation of the sales behavior depends entirely on the quality of the act, in other words, the sales force behavior of self-management is to improve sales performance and efficiency. Therefore, each sales staff must be required by the company to do the following aspects:

(a), seriously fill out the statement on time standardized

Some of our salesmen, fill out the daily form as a burden, and therefore a very irresponsible attitude, fill out the hasty, one-size-fits-all and can not truly reflect the problem. Thus, the first thing to recognize the role of sales reports. Fill in the content and characteristics, etc.:

1), the role of the daily sales reports:

The market needs to grasp the trend.

Competitors grasp of the situation.

The collection and feedback of market information.

Evaluation of the degree of achievement of sales targets.

Supervisor's management of salesman's actions.

Customer information survey.

The grasp of the problem points of the salesman's negotiation technique.

Categorization and analysis of encountered problems.

Statistical sales performance.

Self-management and supervision of salesmen.

(11) Grasp of regional characteristics.

(12) Information feedback of consumers' opinions on products.

2) The contents of the sales daily sheet:

The actual working time and number of visits to each terminal yard (not less than 10 restaurants per day).

The number of people visited and the number of times to fill in details: the name of the restaurant, address, telephone, the name of the person visited, position, visit back to the content.

Number of interviews or product introductions.

Wine in the bar stock column position.

Customer relationship building and communication as well as the enthusiasm of the terminal staff to introduce the wine.

Product sales and promotions.

The number of gifts and box covers exchanged.

Replenishment quantity and inventory.

Posters posted, promotional items (table signs, cigarette cups, wine glasses) placed in place.

Problems and opinions on how to deal with them.

11, the next day to visit the line and arrangements.

(12), the recovery of goods.

2, the establishment of the existing terminal stores visit norms

The salesman should be based on the size of the business scale, business conditions, sales performance, customer relations, will be responsible for the region's terminals are divided into A, B, C, three categories (i.e., excellent, medium, poor), A visit at least 2 times a week, B visit at least 1 time a week. Really do their own responsible for the end of the market in the region familiar with the understanding, like a finger in the palm of your hand.

3, the establishment of potential terminal stores visit norms

In addition to visiting the existing terminal stores, business people should actively explore new customers, expand the market, and to do a deep understanding of the situation of the intended customers in order to develop it into a formal customer. If encountered difficulties and resistance, to seek reasons and reflect the situation in the report to the regional supervisor or manager.

4, the development of customer visit plan

Development of a daily visit plan is conducive to the sales staff to rationalize the work time, increase the chances of success and development, and improve the sales volume of each visit and the performance of the sales staff.

Four, salesman sales terminal market maintenance of daily work rules

This year is the Tian Teng Trading Co., Ltd. "adjustment year, the development of the year," requiring each of our salesman to have a holistic view of the whole situation, sincere solidarity and unity of thought, not only to do a good job of the market, to have a sense of brand awareness, but also in accordance with the head office of the various Requirements to do a good job of terminal market maintenance work, each salesman must be done every day according to the following requirements of the sales channels and terminal network daily maintenance work:

1, understand the terminal, the establishment of a detailed and complete customer file.

2, familiar with the terminal staff at all levels, make friends to strengthen communication and publicity, especially face-to-face publicity, pay attention to mobilize the terminal staff at all levels to publicize and promote the company's wines.

3, in the terminal to create a good brand atmosphere (promotional materials, POP, bar out of the sample display, table cards, cigarette cups placed, etc.), but also to create a market atmosphere of the brand.

4, the salesman to strengthen the customer's effective return visit and communication, to establish a good customer relationship with the terminal staff, while understanding the market situation of other brands and make timely feedback to the company.

5, business people should pay attention to personal image, (external image, working ability and professionalism image, etc.), the company's image and the company's brand image is the sum of personal image.

6, two tables (schedule, working day statement), two meetings (daily morning meeting, weekly discussion and summary meeting), a point (work point), not only to adhere to and to do a good job.

7, according to the head office to examine the salesman terminal market work performance requirements, against and