Traditional Culture Encyclopedia - Traditional culture - Where does Jiang Xiaojiu come from? How does it taste?

Where does Jiang Xiaojiu come from? How does it taste?

Jiang is a brand of kaoliang spirit brewed by natural fermentation and distillation in a winery under the Liquor Co., Ltd. ..

Mainly 45-degree vials. Compared with ordinary liquor, it has a lower degree, no perm or throat, and a sweet taste.

Extended data:

Simplicity and purity are not only the taste characteristics of ginger, but also its attitude towards life. ? Jiang advocated young people to face their emotions, not to escape, not to be afraid, and to be themselves.

The brand concept of "I am Jiang, and my life is very simple" has continued to this day, and it has penetrated into all aspects of modern youth life in the 2/kloc-0 century, giving birth to "face-to-face cocktail party", "good friend's cocktail party", "I have a bottle of wine to talk to you", "another me in the world", "music scene" and "youth art exhibition where everything grows".

With the fermentation of time, Jiang's "simple and pure" brand image has evolved into a cultural IP with self-communication ability. More and more people are willing to express themselves through "Jiang". For this complicated world, maybe everyone is Jiang.

References:

Jiang-Baidu encyclopedia