Bai Luyuan Zhao Xiaomei: "Extraordinary"

Bailu language adheres to the artistic expression of simple beauty, conveys the minimalist design concept of "less is more", breaks the traditional complicated beauty, naturally reveals casualness and sexiness, and is committed to creating high-quality fashionable women's dresses for independent, mature and elegant urban women. The brand "White Deer Original Language" has won two international top catwalks-London Fashion Week and New York Fashion Week, and won the 20 18-20 19 China Top Ten Fashion Brand Award!

Zhao Xiaomei

White deer brand director

With the increasing scarcity of earth resources, consumers' awareness of environmental protection is constantly improving.

We began to think about the environmental crisis, looking for and exploring the root of the crisis.

Advocating the concept of recycling is the social responsibility of a fashion brand.

The theme of Bailuyuan language in spring and summer of 2022 is "extraordinary"

Will conform to the general direction of circular design.

Guide consumers to play with the concept of upgrading and reproduction.

Reorganize the structure in the design and find a breakthrough in the structure.

Let the cycle of clothing be prolonged and give new life.

Integrate the concepts of upgrading and recycling into the design.

Experience the fun and creativity of design.

A wave of pushing consumers to reduce excessive consumption.

Break infrastructure

Deconstruct basic lines

Create extraordinary details

Remodeling eclectic design thinking.

This season, the colors are bright and soft, conveying joy and vitality.

Meanwhile, it enriches the visual language of the brand.

The overall value atmosphere of upgrading reproduction has clarified the theme attitude of this season.

Cherish the earth's resources and advocate green life.

Wechat official account: Bailu original language

Weibo: Bailu original language

Tik Tok: BAILUYU20 16

SS22 China International Fashion Week

September 20:00 1 1

Workshop No.75 1 D Park1Beijing

Bailuyuan Zhao Xiaomei

Spring/Summer 2022 Series Release

Stay tuned. ...