Where is the way out for domestic beer?

The way out for domestic beer lies in innovation and differentiation.

First of all, the quality of domestic beer needs to be improved. Domestic beer can meet consumers' demand for high-quality beer by selecting high-quality raw materials, improving production technology and strengthening quality control.

Secondly, domestic beer needs to pay attention to product differentiation. By introducing distinctive beer varieties, adding unique auxiliary materials or adopting special brewing technology, domestic beer is different from imported beer and craft beer to attract more consumers.

Finally, domestic beer needs to adapt to the changes in the market and the needs of consumers. By paying attention to consumers' taste preferences, demand changes and consumption habits, domestic beer can adjust its product line in time, launch new products that meet consumers' needs and maintain its market competitiveness.

The main raw material of beer

The main raw materials of beer usually include barley, water, hops and yeast. Barley is one of the main raw materials of beer, which provides most carbohydrates and protein in beer. After germination, baking and grinding, barley becomes a substance called malt, which is the basis of brewing beer.

Water plays a very important role in beer brewing. It participates in the beer brewing process together with malt and hops. The quality of water directly affects the taste and quality of beer. Hop is a kind of plant, its main function is to provide the bitterness and fragrance of beer. During boiling, hops are added to wort to help increase the taste and flavor of beer.

Yeast is a kind of microorganism, which plays a vital role in beer brewing. Yeast converts sugar in wort into alcohol and carbon dioxide, a process called fermentation. After fermentation, beer was born.