Sinopec Shashi steel pipe plant FRP pumping rod sales increased by 70% year-on-year, seek details

Petroleum Machinery Company Shashi Steel Pipe Plant production and operation data show that as of the end of October, the plant **** sales of FRP pumping rods 72,000 meters, realizing sales revenue of more than 6 million yuan, an increase of 70% year-on-year.

Compared with the traditional steel pumping rods, FRP pumping rods have the characteristics of light weight, good elasticity, high strength, good anti-wax effect, etc., which can reduce the operating costs, improve crude oil production, especially suitable for more than 2,000 meters of deep wells oil recovery operations, has a broader market prospects.

Since this year, Petroleum Machinery Company Shashi Steel Pipe Plant insists on seizing market opportunities, deepening internal management, actively innovating marketing service mode, multi-channel, all-round development of FRP pumping rod market.

External borrowing, to develop new markets. The plant insists on accelerating the construction of regional agent marketing network, carefully set up agent sales and service outlets, and expand the sales market share with the help of local company's human resources and technical service advantages. At present, it has successfully opened up Tuha, Jilin and other four sales of new markets, to achieve the FRP pumping rod product sales of more than 10,000 meters.

Publicize the advantages, and strive to expand the old market. The plant to take the organization of new product promotion, quality tour service, on-site training and other forms of product promotion, information collection, accessories sales, user feedback, etc., to the user's doorstep, enhance the user's comprehensive understanding of the plant's product technology and performance. Since this year, Qinghai, Jianghan, Yumen and other oilfield users have increased orders for more than 30,000 meters, the plant's market share showed a steady growth trend.

Strengthen service, consolidate the sales market. The plant has always taken the innovative service as an important part of sales service, taking measures to carry out tour service, special service, regular service, door-to-door service and 24-hour on-duty service, etc., to take the initiative to solve all kinds of problems of oilfield field equipments in a timely manner, and combining pre-sale, sale and after-sale service, combining product introduction, information collection, accessories sale and soliciting users' opinions, which has effectively improved the enterprise's The combination of pre-sale and after-sale services, product promotion, information collection, parts sales and soliciting users' opinions has effectively improved the enterprise's reputation and market competitiveness. Only in the third quarter of this year, the plant's FRP pumping rod products new orders increased by 20% year-on-year.