What physical store is better to open now? What should I do to open a physical store now? )

In the new economic normal era, the income of the general public is limited, the growth of consumption power is declining, and business has entered a cold winter, especially in physical stores. Under the multiple squeeze of e-commerce, rent, tax, transportation, manpower and other costs, it can be said that it is difficult. Of course, it is not that there is no way out for physical stores. If you have to do it, try to avoid industries and fields with great influence from e-commerce. For example:

1. Catering. It is just needed at any time, and more and more people are involved in people's lives. Middle-and low-end restaurants in towns can work in three shifts for breakfast, dinner and midnight snack to offset the pressure of rent and tax, and survive in the cracks.

2. medicine People get sick when they eat grains, and hospitals take medicine to raise doctors. In order to save money, many people often go to hospitals and pharmacies to buy medicines. At present, it is difficult to replace e-commerce.

3. Fresh. The irregularity and freshness of fresh agricultural products and the randomness of people's purchases determine that e-commerce cannot unify the rivers and lakes; The standardization of urban management and the acceleration of life rhythm have given birth to community fresh convenience stores.

4. trusteeship. The aging population and the liberalization of the second child policy provide an opportunity for the development of the elderly and children's custody industry.

5. Life services such as beauty salons and fitness. As people pay more and more attention to the quality of life, it has certain development potential.

Of course, limited to space and knowledge, we can't list them one by one, for reference only.

I am the operator of a physical store. I don't know what to do with the physical store. In the field of physical stores, there is nothing to do or not to do. But overall, physical stores are indeed more depressed than in previous years. Nowadays, in the Internet society, most people choose online shopping for convenience. Coupled with the competition from all walks of life, the rent is high and the physical store is unstable.

Let's talk about myself. Start your own business from April 38 to June 2065. At that time, the building materials, doors and windows, floors and things in the wardrobe were all related to her husband's work. In the past two years, my business was relatively stable, but it dropped significantly in these two years. A few years ago, you didn't have to go out to run the community, and business would come to you. If you don't go out to run business now, you can only wait for him.

The emergence of the Internet makes physical stores in many industries look virtual, such as making clothes, Taobao, Vipshop, Mushroom Street, and so on. Be a restaurant and a beautiful group. Are you hungry? Electrical appliances, JD.COM, Suning, many, many, do beauty, there are also various beauty online shopping platforms.

No matter what kind of physical store you do, you must first choose an industry that is conducive to your own development. Although physical stores are in a weak position under the competition of the Internet, as long as you are willing to work hard, you can still make a difference!

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What store to open is good, and it is suggested to follow your own conditions. Here are some schemes for your reference!

First, if the strength is strong, the wealth10 million or more.

1, you can invest in big flagship stores, especially well-known brands, which are popular, with high profits and few competitors! As long as there is demand, such rich people will go straight to such big stores for consumption!

2. National chain stores, such as Haidilao, and various home stores, similar to IKEA.

Super-large supermarkets and such physical stores actually occupy a large amount of consumption of surrounding residents.

4, education, medical care, fitness, beauty, leisure and many other industries have strength and opportunities!

Second, if the strength can be1100,000 to1100,000 wealth.

1, open a special catering entity, the storefront need not be particularly large, just focus on features and local flavors.

2. Open a physical store for children's training. There is still a certain market for regional education, such as calligraphy and music.

3, open a small playground, this can find a supermarket, buy some equipment that children and adults like, 5D games, merry-go-round, VR game equipment and so on. There are still many people who consume it!

4. Of course, there are many projects to be done, so you can try them on a moderate scale!

Third, if the strength is generally around 654.38+ 10,000 to 654.38+10,000.

1, it is still the first choice. It is always a hard demand of people to cook and eat this piece. As long as you manage it carefully, it should not be too bad.

2, do services, such as housekeeping, driver's license training and enrollment. And many service markets have always been there.

3, subdivide product stores, such as home stores, selling wallpaper, floors, locks and so on.

Fourth, if the strength is not strong, the savings are not much, less than 65438+ 10,000.

It is recommended not to do entity and entity cost as much as possible. In fact, many expenses, such as water and electricity, store rent, transfer fee, tea fee, store decoration, signboard, and clerk's salary, all cost money, and it is difficult to do with less money. Most of them are difficult to operate!

If you must do it, it is suggested that it is a steamed stuffed bun shop, a pancake shop, a beverage package shop, milk tea and the like, and technical maintenance and second-hand recycling can also be done! The general principle is better to start from the needs of life!

Finally, to sum up, what kind of store do you want to open? I think no one can give you the right answer. Your situation, the consumption crowd, consumption structure and competitors in your city are all useless. Doing business is a comprehensive idea. Simply put, any physical store can make money, but just because others make money doesn't mean you can make money if you do it. There are many comprehensive determinants here! I suggest you choose what you want to do, and then do a detailed investigation, such as competition, consumer groups, store location, and whether the budget is enough. I hope you can think it over before you decide what to do!

Physical stores have neither the best business nor the worst business. If you still follow the traditional thinking to do physical stores, you will definitely end in failure. Physical stores in any industry are doing well and struggling. Hard-to-operate physical stores are operated according to traditional thinking, so it is getting harder and harder.

Nowadays, many entrepreneurs want to open a shop at the beginning, keep it and earn money every day. This was the state many years ago. Now, if you still think like this, stop your imagination at once. It is difficult for such a physical store to last for a year.

It is difficult to answer the question of what a physical store should do. Physical stores are not impossible. It still has great potential to do it with new business thinking. I'll give you some suggestions for physical stores:

First, the physical store marketing diversification, online and offline combination to do physical stores, physical stores can at least give your customers a kind of trust.

Second, no matter what industry, the influence mode of physical stores is changing, and only people can have sales. Besides profit, can you guarantee the number of people entering the store every day? Therefore, marketing strategy is also crucial.

Third, the physical store is only the carrier of business, not making money by the physical store, but by your loyal customers. Relying on physical stores and vigorously developing your online customers will naturally bring profits.

4. Rationalization of profits. Any industry is transparent and customers can accept reasonable profits. If you blindly want to earn your physical store expenses through the profit of goods, it will lead to unreasonable profit of goods and it will be difficult for customers to develop.

If you don't know anything about new retail, it will be very helpful for you to make up your knowledge about new retail before deciding whether to open a physical store. As long as there is money, it is easy to open a physical store. The key is the future operation.

6. Since it is a physical store, it is best not to choose the form of joining. There are too many joining pits. In the end, they all work for others, do their own advantages, and operate online and offline.

The above suggestions, I hope to help you!

In this peak era of the Internet, more and more physical stores are forced to close down, especially some physical stores for daily necessities such as mobile phones and clothing. So now I want to open a physical store, what store is better to open?

Personally, I think it is more appropriate to open restaurants, restaurants and other food and beverage outlets for the following reasons.

Although there are many restaurants now, take the one next to the school for example. Every day after school, the canteen is full, and a large number of students choose to eat outside the school. The main geographical location is relatively good, and the business must be booming. For off-campus restaurants, what students value most is whether the food is healthy. Therefore, the first point is to ensure food hygiene, so that people can eat with confidence, and the return rate is naturally high.

In the physical industry, restaurants are least affected by the outside world. No matter how advanced the technology is, people have to find a place to eat. Nowadays, most people choose restaurants to get together for dinner at any class reunion or birthday party, so restaurants will never go out of fashion. Even if there are many such restaurants in this area, the main reason is that your store tastes good and has a good reputation, and the passenger flow will never be disturbed.

When opening a restaurant, you must know more about your own food, find more people to taste and listen to other people's opinions. Some things really don't taste good, but you insist on investing in whoever you don't close the door. Secondly, the way to retain customers is to innovate and constantly learn to try new tastes. KFC has accumulated so many customers and is still innovating.

Personally, if you want to open a physical store now, it is best to open a restaurant and other stores, do a good job in food safety and taste innovation, and business will naturally flourish.

What kind of store is more stable? In business, the quality of business depends entirely on your ability. No one has the ability to suggest that you can make money or break even if you are sure. Everything ultimately depends on your ability.

Physical stores are now under the impact of e-commerce and have reached a critical period of change. The future direction of physical stores is mainly:

This category can never be completely replaced. For example, catering is not only for the whole meal, but also for the dining environment and experience, social needs, travel needs, and the pursuit of special diets, all of which ensure the necessity of catering physical stores. Similarly, people are pursuing health more and more, and there are more and more fresh fruit shops.

Modern people are increasingly pursuing diversified forms of entertainment, such as KTV, bombing halls, escape from secret rooms and so on. These are experiences that e-commerce cannot provide.

20 16 first put forward the concept of new retail. In the past two years, whether it is an entity or an e-commerce, whether it is retail or commercial real estate, new retail is the hottest topic. In the past ten years, consumers have been accustomed to one-stop shopping in shopping centers. In the past ten years, consumers feel that since they can stay at home, they are happy to buy it in buy buy on their mobile phones. However, online shopping can't be seen, touched or tried after all. Consumers now want both the quality of physical stores and the convenience and cheapness of online shopping, so the concept of new retail came into being-breaking the distinct format of online and offline and physical e-commerce, making full use of big data, and reorganizing supermarkets and restaurants like box horses. Under this trend, new retail will take off further in the future.

If e-commerce monopolizes standardized or semi-standardized products, then physical stores can deepen customized services and grasp the unique psychology of young people now, such as making high-quality clothing customization and so on.

The direction is all there. Whether you can break even, whether you can be stable and whether you can make a profit depends on your ability.

I am Li Hewei, the "director" of peasant workers, with more than 20 years of entrepreneurial experience, an unknown angel investor and entrepreneurial tutor. For more entrepreneurial information, please pay attention to the headline: He Wei said, talk to me about entrepreneurship!

I have recently started a business in a physical business, first doing the Internet, and then starting a physical business, but recently the Internet and the entity have done it together. After all, eggs can't be put in one basket.

I'll just talk about what I did and then analyze what my friends are doing.

Currently working as a homestay in Xinjiang. Now it seems that this decision is correct. Although the real economy has been severely impacted by the internet in the past two years, it is still impossible for you to live in virtual accommodation when you go out to play.

Accommodation, I don't recommend hotels, homestays, apartment hotels and youth travel. The reason for this is the following：

1. Low cost

At present, the land price is too expensive, your investment in a regular hotel is too huge, and the cost recovery period is too long. B&Bs are generally rebuilt by using idle old houses, with low cost and low rent. Moreover, tourists' requirements for homestays are not as high as those of regular hotels.

2. go on road trip has increased.

In the past, people used to go out with the group, but now young people tend to road trip, which makes them play more freely. In particular, it is more distinctive and lively to go to some scenic spots with ethnic characteristics and be willing to try homestay or youth travel. I traveled to Chengdu by myself and stayed in a homestay. The room is large enough and comfortable.

3. Low risk

As a homestay, even if it doesn't open successfully for some reasons, or the occupancy situation is not ideal, the loss will not be too great and the risk will be more tolerable.

I also know some well-known homestays, and the reserved rooms have been queued for several months. This kind of thing will never happen in a hotel.

This is the process of opening a homestay, and I have met many friends in related industries. One of the more profitable ones should be renting a car.

However, this trip is not recommended to go to big cities, but to more famous tourist attractions. Such as Yunnan, Xinjiang, western Sichuan, Tibet and other places. Because the most beautiful scenery in these places is on the road, it is difficult to travel without renting a car.

I went to Yunnan to play before and rented a car in Kunming. The scene is really crowded with people, gongs and drums. It takes an hour to go through the formalities, which I booked in advance before I went. There is no car rental at the scene.

Nowadays, most buildings are mainly residential areas and commercial buildings. From these two aspects, we can list the following models of physical stores:

1, breakfast shop

Young people nowadays seldom cook breakfast at home. Most of them buy breakfast at home or near the company and eat it on the road or in the company, which is time-saving and convenient. Therefore, the business of breakfast shops near general residential areas or business buildings will be better.

2. Convenience store

In recent years, many convenience stores have sprung up like mushrooms after rain, such as the whole family, Rosen and so on. Let's take a look at the distribution of these convenience stores. There are few communities nearby, mostly located in subway stations, business buildings and other places where there are many office workers. Now most convenience stores have packaged fast food for office workers to eat at lunch. There are also breakfast and snacks, which fully satisfy people's appetite. Coupled with irregular activities, it is now more popular with young people.

3. Beverage shop

There must be a drink for afternoon tea. Every afternoon, coffee can be said to be the first choice for office workers to refresh themselves, and Starbucks' popularity in China also has its reasons; All kinds of novel and eccentric teas are deeply loved by young people. Maybe they have a good look and feel, bright colors, good taste and unforgettable. Maybe it's a celebrity shop on the internet, and people are eager to be famous. Anyway, the business of the beverage store is not bad.

Now the physical store is doing less, and going out for a walk is full of sorrow.

Before the e-commerce came out, the profit of the physical store was still quite good, so there would be a high rent. But since the advent of the Internet, only entities can't survive at all, and they must be combined online and offline.

For example, in the underground shop near Huaqiang North, many people don't go there for shopping, but I happened to pass by a shop selling milk tea and cold drinks, where the takeaway brother lined up to pick up the goods and deliver them. It was a beautiful scenery. Imagine that without the internet, the small shop in his position could not be maintained at all.

We are now making mobile phone cases, all of which are produced and sold by ourselves, and the profit is relatively acceptable. However, the sharp drop in customer sales this year is also careless. The previous day's profit was one or two thousand, but now it is below 1 thousand. The Sino-US trade war has a greater impact on our foreign trade. I believe it will be much better to survive this year.

With an investment of about 654.38 million yuan, people's basic necessities and daily consumption items should be enough. This kind of entity can operate for a long time and make a living, but it is difficult to make a fortune.

E-commerce is developing rapidly, but individuals can't reach it.

Material processing or management, 100 thousand not _, is also difficult for individuals.

If you have certain professional skills and social needs, you can consider it in this respect.