Traditional Culture Encyclopedia - Traditional culture - What does cs exclusively mean
What does cs exclusively mean
CS stores are mostly presented in the form of neatly organized chain stores. Foreign-funded cosmetics CS stores are represented by Sephora, Sa Sa International, Watson's, etc.; local cosmetics CS stores are represented by Guerlain Jiaren, Golden Beetle, Orange Little Orange, Tang Sancai, etc., and young white-collar workers can often be seen in these bright and fashionable stores. Most national brands.
To some extent, they were also developed by CS stores. It can be said that the early CS stores and cosmetic brands are the relationship of mutual achievement. It is understood that the Chinese market is currently more than 200,000 CS cosmetic stores, distributed throughout the country, the CS channel on the cosmetics sales market, the impact of the light.
Department store channel is another common channel for cosmetic sales through large department stores (such as Bailian, Yintai, Parkson, etc.), the mall is usually a gathering place for high-consumption people, and international brands often choose to set up counters here.
Lancome, Estee Lauder, Shiseido, Chanel and so on. A brand can enter the department store channel, on the one hand, shows that the brand has a strong consumer appeal and profitability, can attract people for the department store to create high sales; on the other hand, also shows that the enterprise in the financial aspects of the strength of not bad, after all, to enter this channel requires a solid capital chain as support.
Reference: Baidu Encyclopedia - E-commerce
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