What radio station was founded in Guangdong in 1986?

Pearl River Economic Radio.

Established in 1986, for China's first established economic radio station, frequency coverage of Guangdong Province and Gui, Qiong, Xiang, Hong Kong, Macao and other surrounding areas, over the years to produce radio programs for listeners. News and information as its main feature, to provide listeners with high-quality information programs, from large sections, integrated radio to news and information comprehensive channel.

Pearl River Delta (PRD) was the first radio station in China to adopt a live broadcast by a big block presenter, and was a pioneer in China's broadcasting reform, which was known as the "Pearl River Model" in the industry. The station uses Guangzhou dialect as its main broadcasting language.

Launched on December 15, 1986, the station has been the first of its kind in China's broadcasting industry - the first hotline program; the first outdoor studio; the first three-dimensional outdoor activities on land, sea and in the air. ...... In previous years, the station has been ranked first in the province's and the central city's (Guangzhou area) listening rate surveys. Guangzhou area) have all ranked top in the listening rate surveys. Pearl River Channel has 17 relay stations in Guangdong Province, covering more than 100 million people.

Guangdong listening frequency: Guangzhou, Foshan, Dongguan, Qingyuan, Huizhou FM97.4 MHz, medium wave AM1062 kHz (starting in 2021 to realize the medium wave frequency of the province on the same frequency), Zhongshan, Jiangmen, Zhuhai, Macao FM103.0 MHz and FM103.8 MHz;

Shenzhen, Hong Kong, the northern part of Guangdong FM103.0 MHz

Shenzhen, Hong Kong, northern Guangdong FM103.0 MHz; western Guangdong FM92.0 MHz; Yunfu, Zhaoqing FM98.7 MHz; eastern Guangdong FM105.0 MHz. Zhujiang Economic Radio is truly the first Cantonese radio station in China.

The competition of modern media is the competition of culture and market capturing power. To realize sustainable development, the key is to shape its own unique cultural temperament. 2013, Zhujiang Economic Radio has undergone a brand new revamp, with "Drinking Pearl River water, listening to Zhujiang Economic Radio" as the lead, and music with Lingnan cultural characteristics, to create the main theme of the frequency, and to find a cultural identity.

Pearl River Economic Radio is located in the urban economic life, and aims to create high-quality radio programs with strong colors of modern urban life, providing listeners with strong news, finance, market, life trend information, as well as enjoyable variety shows, music and entertainment to enjoy.

History and Development

The channel was formerly known as Guangdong Radio 2, which was launched on May 1, 1960 and broadcast in Cantonese.

On December 15, 1986, the channel underwent a major revamp and was renamed Zhujiang Economic Radio, the first economic radio station in mainland China.

The channel was the first radio station in mainland China to adopt the live broadcast of a large section of hosts, creating an epoch-making development in Chinese broadcasting with the new broadcasting format of live hosts, listeners' direct participation in the program through hotlines (Phone-in), the combination of large sections of content, and all-day rolling news. At that time, this innovative broadcasting mode was called the "Pearl River Model" by broadcasting academics.

On August 20, 2004, the channel began broadcasting programs for Shenzhen listeners on FM 105.7MHz under the name "Guangdong Radio Voice of Southern China", with the call sign "Pop 1057". 2010, the frequency was changed to "Phoenix Satellite Television". In 2010, the frequency was changed to produce programs in cooperation with Phoenix Satellite Television.

From April 18, 2018, 103.0 MHz was added as the frequency for broadcasting to the Pearl River Estuary.

From March 21, 2021 103.0 MHz as the frequency for broadcasting to the Pearl River Estuary is changed to transmitting the Voice of the City of Guangdong Radio, but the original signal of the Pearl River Economy Station will be restored at noon on the same day.

Reference to the above? Baidu Encyclopedia - Guangdong Radio Zhujiang Economic Station