The difference between traditional marketing concept and modern marketing concept

Today's Marketing Course has learned five concepts, namely, production concept, product concept, promotion concept, marketing concept and social marketing concept. The first three belong to traditional marketing concepts, while the latter two belong to modern marketing concepts.

So, what's the difference between traditional marketing concepts and modern marketing concepts? There are four differences, namely: starting point, center, means and end point.

1. The starting point is different: the traditional marketing concept takes the factory as the starting point, and the modern marketing concept takes the market as the starting point.

2. Different centers: The traditional marketing concept is based on current products, while the modern marketing concept is based on customer needs.

3. Different means: the traditional marketing concept is based on promotion, while the modern marketing concept is based on overall marketing.

4. Different end points: The traditional marketing concept is based on the profit obtained through sales volume, while the modern marketing concept is based on the profit obtained through customer satisfaction.